| Title | THE BEST WAY TO SHORTEN THE DISTANCE - CYCLE |
| Brand | STORYTEL |
| Product / Service | AUDIO BOOKS |
| Category | A05. Media / Entertainment |
| Entrant | McCANN INDIA Mumbai, INDIA |
| Idea Creation | McCANN INDIA Mumbai, INDIA |
| Name | Company | Position |
|---|---|---|
| Prasoon Joshi | McCann Worldgroup, India | Chief Creative Officer |
| Ashish Chakravarty | McCann Worldgroup, India | National Creative Director |
| Abhinav Tripathi | McCann Worldgroup, India | Executive Creative Director |
| Richa Agrawal | McCann Worldgroup, India | Creative Director |
| Saman Ansari | McCann Worldgroup, India | Senior Creative Director |
| Arif Khan | McCann Worldgroup, India | Art Director |
Four of the Indian cities feature in the ten most congested cities globally. People often have to spend extra travel time stuck in traffic.
The billboard is larger than a 6 sheet poster. It is 60ft x 20ft.