| Title | SEAT SCORE |
| Brand | TAB |
| Product / Service | TAB |
| Category | A01. Direction |
| Entrant | REVOLVER Sydney, AUSTRALIA |
| Idea Creation | M&C SAATCHI Sydney, AUSTRALIA |
| Production | REVOLVER Sydney, AUSTRALIA |
| Post Production | HECKLER Sydney, AUSTRALIA |
| Additional Company | TABCORP Melbourne, AUSTRALIA |
| Name | Company | Position |
|---|---|---|
| Cam Blackley | M&C Saatchi | Chief Creative Officer |
| Chris Cheeseman | M&C Saatchi | Creative Director |
| Chris Berents | M&C Saatchi | Senior Copywriter |
| Jasmina Porter | M&C Saatchi | Group Head |
| Emma McJury | M&C Saatchi | Group Head |
| Charlotte O’Brien | M&C Saatchi | Senior Account Director |
| Lill Schroeder | M&C Saatchi | Senior Broadcast Producer |
| Doug Hamilton | M&C Saatchi | Creative Director |
| Loren August | M&C Saatchi | Head of TV Broadcast |
| Ros Payne | M&C Saatchi | Senior TV producer |
| Matt Devine | Revolver | Director |
| Michael Ritchie | Revolver | Managing Director/Co-Owner |
| Pip Smart | Revolver | Executive Producer/ Partner |
| Ian Iveson | Revolver | Producer |
| Lachlan Milne | Revolver | Director Of Photography |
| Tom Churchill Brown | Revolver | Art Director |
| Scott Stirling | Revolver | Editor |
| Jamie Watson, Tom Corbett | Heckler | VFX Supervisors |
| Bonnie Law | Heckler | Executive Producer |
| Billy Wychgel | Heckler | Colourist |
| Julian Ford | Heckler | Senior Flame Artist |
| Tim Jarick, Boris Fomin, Jack Scrase, Tim Quarry, Phillip Wang, Nick Kaloterakis | Heckler | 3D Team |
| Maxence Peillon | Heckler | Senior Compositor |
| Dan Page, Maud Chapuis | Heckler | I/O Team |
‘Fold down’ seats are synonymous with sporting stadiums. In this commercial these stadium seats come to life acting as giant keyboards, building intensity and excitement for the season to come.