Title | PROJECT #BONDEDYOUTH |
Brand | ARON ALPHA |
Product / Service | ARON ALPHA |
Category | C01. Viral Film |
Entrant | ADEX NIHON KEIZAI ADVERTISING Tokyo, JAPAN |
Idea Creation | ADEX NIHON KEIZAI ADVERTISING Tokyo, JAPAN |
Production | DANCE NOT ACT Tokyo, JAPAN |
Name | Company | Position |
---|---|---|
Kenji Kinoshita | ADEX NIHON KEIZAI ADVERTISING | Creative Director / Innovation Planner |
Kazunori Sumikawa | ADEX NIHON KEIZAI ADVERTISING | Creative Director |
Yuji Tateishi | ADEX NIHON KEIZAI ADVERTISING | Art Director |
Yuki Tsuchida | ADEX NIHON KEIZAI ADVERTISING | Creative Planner |
Hiroyuki Ishii | ADEX NIHON KEIZAI ADVERTISING | Creative Director / Strategist |
Takumi Shimokaji | ADEX NIHON KEIZAI ADVERTISING | Planner |
Tenyu Sensui | ADEX NIHON KEIZAI ADVERTISING | Account Director |
Daisuke Takeda | ADEX NIHON KEIZAI ADVERTISING | Account Manager |
Junichi Yabe | ADEX NIHON KEIZAI ADVERTISING | Account Executive |
Mitsuru Udagawa | ADEX NIHON KEIZAI ADVERTISING | Agency Producer |
Akira Tanaka | Freelance | Director |
Hirofumi Kinugasa | DANCE NOT ACT INC. | Executive Producer |
Naoto Yuasa | DANCE NOT ACT INC. | Producer |
Koko Takahashi | Freelance | Casting |
Taro Izumi | Freelance | Sound Designer |
Fumihiro Isobe | Freelance | Sound Designer |
Yukiko Nakazawa | Freelance | Singer |
Mac Right | Freelance | Singer |
Hiroki Obata | Freelance | Singer |
Shogo Diam | Freelance | Singer |
Kana Asumi | Freelance | Voice Actor |
Kotaro Nishiyama | Freelance | Voice Actor |
Yurina Amami | Freelance | Voice Actor |
Shunya Hiruma | Freelance | Voice Actor |
Yoshiki Nakajima | Freelance | Voice Actor |
Emiri Kato | Freelance | Voice Actor |
Hinata Tadokoro | Freelance | Voice Actor |
Ryusei Nakao | Freelance | Voice Actor |
Yu Wakabayashi | Freelance | Voice Actor |
Keiji Fujiwara | Freelance | Voice Actor |
Daiki Nakamura | Freelance | Voice Actor |
Hiroki Yasumoto | Freelance | Voice Actor |
Mitsuhiro Sakamaki | Freelance | Voice Actor |
The movies are movie trailer style like sports, examination and SF action movie which extremely intimate for young people. In these movies, Aron Alpha appears conveniently as a presence to achieve their above feelings. In fact, these animations is too convenient video conte for the brand which was developed by a middle age man of Aron Alpha's advertising staff. That's why they are the story that young workers reject their casual plannings.
Japanese young people love anime with the themes of romance, friendship and sports. But they are not interested in anime with the theme of glue.