Title | UP, UP AND TOUPEE |
Brand | VIRGIN AUSTRALIA |
Product / Service | AIRLINE TRAVEL |
Category | A04. Travel, Leisure, Retail, Restaurants & Fast Food Chains |
Entrant | DDB SYDNEY, AUSTRALIA |
Idea Creation | DDB SYDNEY, AUSTRALIA |
Production | REVOLVER Sydney, AUSTRALIA |
Post Production | MPC LONDON, UNITED KINGDOM |
Post Production 2 | SONG ZU Sydney, AUSTRALIA |
Post Production 3 | ARC EDIT Sydney, AUSTRALIA |
Name | Company | Position |
---|---|---|
Ben Welsh | DDB Sydney | Chief Creative Officer |
Tara Ford | DDB Sydney | Chief Creative Officer |
David Jackson | DDB Sydney | Creative Partner |
Jeremy Hogg | DDB Sydney | Creative Lead |
Richard Shaw | DDB Sydney | Creative Lead |
Kate Sheppard | DDB Sydney | Managing Partner |
Claire Hynes | DDB Sydney | Senior Business Director |
Ciara Moloney | DDB Sydney | Business Manager |
Tash Johnson | DDB Sydney | Lead Senior Producer |
Leif Stromnes | DDB Sydney | Managing Director, Strategy & Innovation |
Caroline Ghatt | DDB Sydney | Planning Partner |
Joseph Smeaton | DDB Sydney | Planning Director |
James Davis | DDB Sydney | Planner |
Casey Machen | DDB Sydney | Project Director |
Kelly Barnaby | DDB Sydney | Project Manager |
Cushla Morton | DDB Sydney | Senior Print Producer |
Gary Freedman | Revolver / Will O'Rourke | Director |
Michael Ritchie | DDB Sydney | Managing Director |
Pip Smart | Revolver / Will O'Rourke | Executive Producer |
Alex Kember | Revolver / Will O'Rourke | Producer |
Peter Sciberras | ARC Edit | Editor |
Philip Whalley | Moving Picture Company, UK | VFX Post Producer |
Abigail Sie | Song Zu | Sound Engineer |
Simon Kain | Song Zu | Sound Engineer |
Karl Richter | Level Two Music | Music Supervisor |
Peta Einberg | Ben Parkinson Casting | Casting |
A family leaves home to go to the airport. Suddenly, a gust of wind whips Dad’s toupee off his head. The wind carries the toupee higher, slowly the inanimate object comes to life and discovers the wonder of flying. A famous song begins ‘Up Where We Belong’. The music reflects the joy our once grounded object feels. The toupee leaves the city, soars over fields and out to sea. Now it’s really hitting its stride, loving the journey. It swoops down as a whale breaches, before joining a flock of birds. As the story continues, even onlookers get caught up in the joy of the toupee and sing the famous lyrics in time to the music. The toupee arrives at a tropical destination, glides back down to earth and lands perfectly back on Dad’s head as the family leave the international airport. Virgin Australia. Feel good flying.