Title | FURPHY - THE UNBELIEVABLE KICK |
Brand | LION |
Product / Service | FURPHY |
Category | A01. Fast Moving Consumer Goods |
Entrant | THINKERBELL Melbourne, AUSTRALIA |
Idea Creation | THINKERBELL Melbourne, AUSTRALIA |
Production | GOODOIL FILMS Melbourne, AUSTRALIA |
Name | Company | Position |
---|---|---|
Adam Ferrier | Thinkerbell | Chief Thinker |
Ben Couzens | Thinkerbell | Chief Creative Tinker |
Tom Wenborn | Thinkerbell | Executive Creative Tinker |
Nikia Shepherd | Thinkerbell | Head Thinker |
Rosie Burke | Thinkerbell | Thinker |
Cale Berry | Thinkerbell | Creative Tinker |
Di Nash | Thinkerbell | Executive Production Tinker |
Marcus Byrne | Thinkerbell | Design Tinker |
Will Fox | Thinkerbell | Tinker |
Furphy [fur-fee] Noun. Australian. A rumour or tall tale, often exaggerated and shared… also a refreshing beer. The Unbelievable Kick, is the first furphy told by the beer that shares the same name. Set in an Australian pub, a barman tells a tale of an Australian Rules football player who won a game by kicking the ball so hard it split in two.
A ‘Furphy’ is a colloquial Australian term for a story that’s too good to be true. These stories are often shared over a beer. Australian Rules Football is one of the countries most popular sports to watch and play. A player can score by kicking the ball through the middle of the posts to score 6 points, or through the side posts for a behind (single point).