| Title | SYNCHRONISED SANTAS |
| Brand | ALDI AUSTRALIA |
| Product / Service | SUPERMARKET |
| Category | A04. Travel, Leisure, Retail, Restaurants & Fast Food Chains |
| Entrant | BMF Sydney, AUSTRALIA |
| Idea Creation | BMF Sydney, AUSTRALIA |
| Production | GOODOIL FILMS Sydney, AUSTRALIA |
| Post Production | BLOCKHEAD VFX Sydney, AUSTRALIA |
| Post Production 2 | ARC EDIT Sydney, AUSTRALIA |
| Post Production 3 | RUMBLE STUDIOS Sydney, AUSTRALIA |
| Post Production 4 | TURNING STUDIOS Sydney, AUSTRALIA |
| Name | Company | Position |
|---|---|---|
| Alex Derwin | BMF | Chief Creative Officer |
| David Fraser | BMF | Creative Director |
| Dantie Van Der Merwe | BMF | Creative Director |
| Emily Field | BMF | Creative |
| Kiah Nicholas | BMF | Creative |
| Matthew Hughes | BMF | Designer |
| Christina Aventi | BMF | Chief Strategy Officer |
| Kinga Papp | BMF | Group Strategy Director |
| Kellie Box | BMF | Senior Strategic Planner |
| Paul Coles | BMF | General Manager |
| Aisling Colley | BMF | Deputy Head of Account Management |
| Hayley Basham | BMF | Senior Account Director |
| India Gates | BMF | Account Manager |
| Jenny Lee-Archer | BMF | Head of TV |
| Claire Seffrin | BMF | Agency Producer |
| Hamish Rothwell | BMF | Director |
| Juliet Bishop | Good Oil Films | Executive Producer |
| Tracey-Lee Permall | Good Oil | Producer |
| Jesse Meha | Blockhead | VFX Supervisor |
| Lucas Baynes | Arc Edit | Editor |
| Elliott Wheeler | Turning Studios | Composer |
| Geoffrey Simpson | Turning Studios | Director Of Photography |
It was Christmas, and after the toughest year in recent memory, it was understandable that brands started to hit the empathy button hard for their end of year campaigns. ALDI figured people could use a break from all the overwrought emotion so treated Australia to some blissful escapism instead. With the help of the big red fella and some serious CGI wizardry, we created a team of synchronised swimming Santas who took over a local swimming pool, before waltzing and wiggling their way through the holiday season.