| Title | CRAZY HAIR |
| Brand | MARS |
| Product / Service | PEDIGREE |
| Category | A03. Other Consumer Products |
| Entrant | COLENSO BBDO Auckland, NEW ZEALAND |
| Entrant Company | COLENSO BBDO Auckland, NEW ZEALAND |
| Advertising Agency | COLENSO BBDO Auckland, NEW ZEALAND |
| Production Company | FRANKLIN RD Auckland, NEW ZEALAND |
| Name | Company | Position |
|---|---|---|
| Nick Worthington | Colenso BBDO/Proximity New Zealand | Creative Chairman |
| Brett Colliver | Colenso BBDO/Proximity New Zealand | Senior Art Director |
| Simon Vicars | Colenso BBDO/Proximity New Zealand | Senior Copywriter |
| Scott Kelly | Colenso BBDO/Proximity New Zealand | Creative |
| Ben Polkinghorne | Colenso BBDO/Proximity New Zealand | Creative |
| Ahmad Salim | Colenso BBDO/Proximity New Zealand | Group Business Director |
| Abbi Barker | Colenso BBDO/Proximity New Zealand | Account Director |
| Hannah Wall | Colenso BBDO/Proximity New Zealand | Account Executive |
| Jen Storey | Colenso BBDO/Proximity New Zealand | Head of Broadcast |
| Neville Doyle | Colenso BBDO/Proximity New Zealand | Planning Director - Digital and Social |
| Oliver Downs | MARS | Marketing Director |
| Maria Granados | MARS | Brand Manager - Dog & Speciality |
| Debbie Laing | MARS | Marketing Manager |