Title Brand Product / Service Entrant Company Location Production Company Location Award
A01 Food & Drinks
BYO CUP DAY - PRECIOUS NANNA
7-ELEVEN / SLURPEE
LEO BURNETT MELBOURNE AUSTRALIA FLAGSTAFF STUDIOS Melbourne AUSTRALIA
Gold Spike
BYO CUP DAY - WRONG BOWL
7-ELEVEN / SLURPEE
LEO BURNETT MELBOURNE AUSTRALIA FLAGSTAFF STUDIOS Melbourne AUSTRALIA
Silver Spike
MEN LIKE US LIKE BRAVE
DIAGEO / BUNDABERG RUM
LEO BURNETT SYDNEY AUSTRALIA SONG ZU Sydney AUSTRALIA
Bronze Spike
MEN LIKE US LIKE POLAR BEAR
DIAGEO / BUNDABERG RUM
LEO BURNETT SYDNEY AUSTRALIA SONG ZU Sydney AUSTRALIA
MEN LIKE US LIKE TASTING
DIAGEO / BUNDABERG RUM
LEO BURNETT SYDNEY AUSTRALIA SONG ZU Sydney AUSTRALIA
A PERFECT WORLD
SPC / PERFECT FRUIT
LEO BURNETT MELBOURNE AUSTRALIA GUSTO MUSIC Melbourne AUSTRALIA
BYO CUP DAY - LIMITED HELMET
7-ELEVEN / SLURPEE
LEO BURNETT MELBOURNE AUSTRALIA FLAGSTAFF STUDIOS Melbourne AUSTRALIA
GRUMPY MAN
MARS CHOCOLATE AUSTRALIA / SNICKERS
CLEMENGER BBDO MELBOURNE AUSTRALIA FLAGSTAFF STUDIOS Melbourne AUSTRALIA
CHILD'S PLAY
MARS CHOCOLATE AUSTRALIA / MALTESERS
CLEMENGER BBDO MELBOURNE AUSTRALIA EARDRUM AUSTRALIA Sydney AUSTRALIA
CHAINSAW MASSACRE
MARS CHOCOLATE AUSTRALIA / MALTESERS
CLEMENGER BBDO MELBOURNE AUSTRALIA EARDRUM AUSTRALIA Sydney AUSTRALIA
JAWS
MARS CHOCOLATE AUSTRALIA / MALTESERS
CLEMENGER BBDO MELBOURNE AUSTRALIA EARDRUM AUSTRALIA Sydney AUSTRALIA
NATCHAN '10-YEAR-OLD BOY' VERSION
SUNTORY HOLDINGS / NATCHAN
DAIKO ADVERTISING Osaka JAPAN BIG FACE INC. Tokyo / MEDIA PLAZA Osaka JAPAN
BOSS COFFEE HERO VERSION
SUNTORY HOLDINGS / SUNTORY BOSS COFFEE
DAIKO ADVERTISING Osaka JAPAN BIG FACE INC. Tokyo / MEDIA PLAZA Osaka JAPAN
DIAGNOSING ENERGY DRAIN
SUNTORY HOLDINGS / SUNTORY REGAIN ENERGY DRINK
DAIKO ADVERTISING Osaka JAPAN BIG FACE INC. Tokyo / MEDIA PLAZA Osaka JAPAN
KIDS
PERFETTI VAN MELLE / BIG BABOL
McCANN WORLDGROUP INDIA Mumbai INDIA CONTENT FACTORY New Delhi / THE WORK ROOM Cape Town INDIA / SOUTH AFRICA
A02 Cars & automotive services
HERPESTES AUROPUNCTATUS (INDIAN MONGOOSE)
HONDA AUSTRALIA / HONDA GENUINE PARTS
LEO BURNETT MELBOURNE AUSTRALIA GUSTO MUSIC Melbourne AUSTRALIA
RHINELLA MARINA (CANE TOAD)
HONDA AUSTRALIA / HONDA GENUINE PARTS
LEO BURNETT MELBOURNE AUSTRALIA GUSTO MUSIC Melbourne AUSTRALIA
ALOPEX LAGOPUS (ARCTIC FOX)
HONDA AUSTRALIA / HONDA GENUINE PARTS
LEO BURNETT MELBOURNE AUSTRALIA GUSTO MUSIC Melbourne AUSTRALIA
ROAD SAFETY
NISSAN PHILIPPINES / NISSAN CARS
TBWA\SANTIAGO MANGADA PUNO Makati City THE PHILIPPINES SOUNDESIGN MANILA Makati City THE PHILIPPINES
A03 Other Consumer Products
OLD SWEATPANTS
MARS / PEDIGREE
COLENSO BBDO Auckland NEW ZEALAND FRANKLIN RD Auckland NEW ZEALAND
Silver Spike
LOWER BACK TATTOO
MARS / PEDIGREE
COLENSO BBDO Auckland NEW ZEALAND FRANKLIN RD Auckland NEW ZEALAND
Silver Spike
LOTTERY
MARS / PEDIGREE
COLENSO BBDO Auckland NEW ZEALAND FRANKLIN RD Auckland NEW ZEALAND
Short List
CRAZY HAIR
MARS / PEDIGREE
COLENSO BBDO Auckland NEW ZEALAND FRANKLIN RD Auckland NEW ZEALAND
Short List
WHACK JOB
MARS / PEDIGREE
COLENSO BBDO Auckland NEW ZEALAND FRANKLIN RD Auckland NEW ZEALAND
ADMITTING
TEMPO SCAN PACIFIC / NEO HORMOVITON
LEO BURNETT INDONESIA Jakarta INDONESIA CLINIQUE RADIO Jakarta INDONESIA
ASKING PERMISSION
TEMPO SCAN PACIFIC / NEO HORMOVITON
LEO BURNETT INDONESIA Jakarta INDONESIA CLINIQUE RADIO Jakarta INDONESIA
SHOPPING
TEMPO SCAN PACIFIC / NEO HORMOVITON
LEO BURNETT INDONESIA Jakarta INDONESIA CLINIQUE RADIO Jakarta INDONESIA
MERMAID
TOYS GAMES INDONESIA / TOYS GAMES INDONESIA
J. WALTER THOMPSON JAKARTA INDONESIA PORT NETWORK Jakarta Selatan INDONESIA
UNICORN
TOYS GAMES INDONESIA / TOYS GAMES INDONESIA
J. WALTER THOMPSON JAKARTA INDONESIA PORT NETWORK Jakarta Selatan INDONESIA
ALIEN
Toys Games Indonesia / TOYS GAMES INDONESIA
J. WALTER THOMPSON JAKARTA INDONESIA PORT NETWORK Jakarta Selatan INDONESIA
BEST FRIENDS FOR-NOW
P&G-ORAL B / TOOTHPASTE
SAATCHI & SAATCHI HONG KONG HONG KONG EDIT POINT Hong Kong HONG KONG
MUM
P&G-ORAL B / TOOTHPASTE
SAATCHI & SAATCHI HONG KONG HONG KONG EDIT POINT Hong Kong HONG KONG
CLOSE UP EMOJI-COFFEESHOP
UNILEVER PHILIPPINES / ORAL CARE TOOTHPASTE
LOWE PHILIPPINES Makati City THE PHILIPPINES HIT PRODUCTIONS Makati City THE PHILIPPINES
CLOSE UP EMOJI-BEACH
UNILEVER PHILIPPINES / ORAL CARE TOOTHPASTE
LOWE PHILIPPINES Makati City THE PHILIPPINES HIT PRODUCTIONS Makati City THE PHILIPPINES
KENSTAR VOICE 1
KENSTAR / MIXER GRINDER
CONTRACT ADVERTISING INDIA Mumbai INDIA LINGO INDIA Mumbai INDIA
KENSTAR VOICE 2
KENSTAR / MIXER GRINDER
CONTRACT ADVERTISING INDIA Mumbai INDIA LINGO INDIA Mumbai INDIA
RELAX!
PANASONIC / HANDY MASSAGER
GREY TOKYO JAPAN CANDY FILM Tokyo JAPAN
CORRECTION OF CONFESSION
PILOT CORPORATION / FRIXION
DENTSU Tokyo JAPAN MIT GATHERING Tokyo JAPAN
SHOWER SOUNDS
PANASONIC CORPORATION / RENOVATION
DENTSU Tokyo JAPAN STEP Tokyo JAPAN
SINK SOUNDS
PANASONIC CORPORATION / RENOVATION
DENTSU Tokyo JAPAN STEP Tokyo JAPAN
MIMICKING
BELL WOOD LANSING / BELL WOOD LANSING
I&S BBDO Tokyo JAPAN MHZ Tokyo JAPAN
BURIAL
SOXKS / SOXKS
J. WALTER THOMPSON HONG KONG HONG KONG SCHTUNG MUSIC Hong Kong HONG KONG
TATTOO
SOXKS / SOXKS
J. WALTER THOMPSON HONG KONG HONG KONG SCHTUNG MUSIC Hong Kong HONG KONG
BEEF
RATHOR HOLDINGS / SUMMER CITRUS DISHWASHING LIQUID
GREY GROUP Singapore SINGAPORE HIT PRODUCTIONS Makati City THE PHILIPPINES
CHICKEN
RATHOR HOLDINGS / SUMMER CITRUS DISHWASHING LIQUID
GREY GROUP Singapore SINGAPORE HIT PRODUCTIONS Makati City THE PHILIPPINES
LAMB
RATHOR HOLDINGS / SUMMER CITRUS DISHWASHING LIQUID
GREY GROUP Singapore SINGAPORE HIT PRODUCTIONS Makati City THE PHILIPPINES
OFFICE
SPA CEYLON / BALM
LEO BURNETT SOLUTIONS Colombo SRI LANKA SOUNDTRAX Colombo 03 SRI LANKA
SHOOT
SPA CEYLON / BALM
LEO BURNETT SOLUTIONS Colombo SRI LANKA SOUNDTRAX Colombo 03 SRI LANKA
COP
SPA CEYLON / BALM
LEO BURNETT SOLUTIONS Colombo SRI LANKA SOUNDTRAX Colombo 03 SRI LANKA
WORLD’S LIGHTEST (AND FASTEST)
PANASONIC / VACUUM CLEANER
DENTSU Tokyo JAPAN BIG FACE INC. Tokyo JAPAN