Brief Explanation

Air pollution in China is causing major respiratory diseases. Air purifier machines can reduce pollutants but they are unaffordable for many people. Our initiative is to help students in the most polluted cities in China to have cleaner air in their classrooms. Using Volkswagen cabin air filters, we created low cost DIY air purifiers that were made out of packaging cardboards, and we traveled to schools to teach students how to make them for their classrooms. Volkswagen will continue to rollout this initiative to schools, filtering over 9 million cubic meters of classroom air for half a million young students everyday.

Results

Volkswagen is committed to reduce carbon emissions through their New Energy Vehicle technologies. We believe this responsibility does not stop with their cars. Our goal is to help schools in the most polluted cities in China to have air purifiers in classrooms.

Creative Execution

We call it - Clean Air in a Box. It contains a small electric fan, a genuine Volkswagen Cabin Air Filter and a specially designed carton box, making healthier classrooms by filtering the pollutants in the air, in a fun and educational way.

Hazardous air pollution days are getting more regular in cities across China. To breathe air without harmful chemicals and pollutants that cause serious respiratory diseases, one has to spend thousands of dollars to buy expensive air purifier machines, which not everyone can afford. Our goal is to help schools in the most polluted cities in China to have air purifiers in classrooms.

Volkswagen has been providing millions of drivers and passengers clean air in their car from hostile environment on the road. Cabin Air Filter. It's designed to remove harmful chemicals and gases such as Hydrocarbon, Ozone, Sulfur dioxide, Nitrogen dioxide and dirt, very similar to the functions of filter from air purifier machines. Our idea is to provide low cost DIY kits to schools children in the badly affected areas to make their own fully functional air purifiers.