BRIAN THE CROCODILE

TitleBRIAN THE CROCODILE
BrandTHE CO-OPERATIVE BANK
Product / ServiceBANKING
CategoryA10. Animation
EntrantFINCH Sydney, AUSTRALIA
Entrant Company FINCH Sydney, AUSTRALIA
Advertising Agency Y&R NZ Auckland, NEW ZEALAND
Production Company FINCH Sydney, AUSTRALIA

Credits

Name Company Position
Grant Jennings The Co-Operative Bank GM Marketing and Online
Anna Aitchison The Co-Operative Bank Marketing Strategy and Communications Manager
Josh Moore Y&R CCO/CEO
Guy Denniston Y&R Creative Director
Gavin Siakimotu Y&R Creative Director
Musonda Katongo Y&R Head of Design
Michael Frogley Y&R Head of Motion Graphics
Christina Hazard Y&R Senior Producer TV
Liz Rosby Y&R Senior Producer TV
Jono Key Y&R Head of Planning
Tim Ellis Y&R Managing Director Wellington
Claire Dooney Y&R Account Director
Kate Thomson Y&R Senior Media Planner
Nick Ball FINCH Director
Corey Esse FINCH Managing Director/Executive Producer
Karen Bryson FINCH Executive Producer
Rebekah Kelly FINCH Producer
Crighton Bone FINCH Director Of Photography
Michael Lonsdale The Chop Shop Editor
Stefan Coory Blockhead VFX Supervisor/Artist

Brief Explanation

If you choose to keep giant carnivorous reptiles as pets, you've only got yourself to blame when they bite the hand that feeds them - likewise with your choice of bank. That's the message in The Co-operative Bank's hilarious new campaign via Y&R NZ which stars Brian the salt water crocodile and Jeff the giant pet python wreaking havoc in their owners' homes.