Title | HOLIDAY HOLOGRAMS |
Brand | BROWN FORMAN |
Product / Service | JACK DANIEL'S |
Category | A01. Direction |
Entrant | FINCH Sydney, AUSTRALIA |
Entrant Company | FINCH Sydney, AUSTRALIA |
Advertising Agency | HAVAS WORLDWIDE AUSTRALIA Sydney, AUSTRALIA |
Production Company | FINCH Sydney, AUSTRALIA |
Name | Company | Position |
---|---|---|
Luke Bouchier | FINCH | Director |
Rob Galluzzo | FINCH | Executive Producer |
Michael Hilliard | FINCH | Executive Producer |
Amy Dymond | FINCH | Producer |
Tom Spicer | Havas Worldwide Australia | Executive Creative Director |
Chloe Banicevic | Havas Worldwide Australia | Art Director |
Helen MacDougall | Havas Worldwide Australia | Copywriter |
Ian Hartley | Havas Worldwide Australia | Group Business Director |
Belinda Bennett | Havas Worldwide Australia | Account Executive |
Chris Hulsman | Havas Worldwide Australia | Project Director |
After a global search in October 2014, Jack Daniel's found 3 sets of drinkers to reconnect - a sister and brother living in Sydney and Vancouver respectively, parents from Melbourne whose son has been living in Oslo for 12 years and a couple of besties in Broome and Berlin who hadn't seen each other for 4 years. Those who were overseas were then beamed into a Sydney bar through cutting edge holographic technology to chat with their loved ones. Following this, the holograms switched off and the people suddenly appeared in the flesh in the bar to reunite with their family members and friends.