Title | 13 YEARS |
Brand | SEEK |
Product / Service | MASTERBRAND |
Category | A11. Visual Effects |
Entrant | REVOLVER/WILL O'ROURKE Sydney, AUSTRALIA |
Entrant Company | REVOLVER/WILL O'ROURKE Sydney, AUSTRALIA |
Advertising Agency | CLEMENGER BBDO MELBOURNE, AUSTRALIA |
Production Company | REVOLVER/WILL O'ROURKE Sydney, AUSTRALIA |
Name | Company | Position |
---|---|---|
James McGrath | Clemenger BBDO, Melbourne | Creative Chairman |
Richard Williams & Anthony Phillips | Clemenger BBDO, Melbourne | Creative Director |
George McQueen / Tom McQueen | Clemenger BBDO, Melbourne | Digital Art Director / Digital Copywriter |
Karolina Bozajkovska | Clemenger BBDO, Melbourne | Agency Producer - TV |
Terry Mann | Clemenger BBDO, Melbourne | Digital Producer |
Adam Hengstberger / Niall Rutter | Clemenger BBDO, Melbourne | Digital Designer / Developer |
Simon Lamplough | Clemenger BBDO, Melbourne | Managing Partner |
Kate Lang / Renuka Rajadurai | Clemenger BBDO, Melbourne | Account Director / Digital Account Director |
Roger Box | Clemenger BBDO, Melbourne | Director of Digital |
Paul Rees-Jones / Matthew Kingston | Clemenger BBDO, Melbourne | Executive Planning Director / Senior Planner |
Michael Ritchie | Revolver / Will O'Rourke | Managing Director / Executive Producer |
Pip Smart | Revolver / Will O'Rourke | Executive Producer / Producer |
Steve Rogers | Revolver / Will O'Rourke | Director |
Russell Boyd | Revolver / Will O'Rourke | Director of Photography |
Bernard Garry | The Editors | Editor |
Justin Bromley | Fin Effects + Design | Flame Artist |
Ben Eagleton | BE Colour | Grade |
Elliot Wheeler | Turning Studios | Music Composer / Arranger |
Paul Le Couteur | Flagstaff | Sound Designer / Engineer |
Odd Studios | Prosthetic Makeup |
Do you love what you do? In the average lifetime, you spend a TOTAL 13 years at work (20 years are spent asleep)….Make that worklife count via finding employment through Seek.
We the challenging task of telling the story of a man growing younger for the SEEK TVC '13 years'. Using front on shots of 3 different aged actors - each with multiple takes with prosthetic ageing done on-set by the art department, the VFX house created a seamless morph from an old man to a young child. These were shot on a green screen background, morphed using a combination of Flame and Nuke, and composited into the darkened room. As the spot was one continuous, slow, shot every facial detail had to seamlessly correspond with its counterpart on the next take's face, to ensure that the transition was seamless and that there were no obvious points for the viewer's eye to betray the tricky series of morphs. Of particular concern was maintaining a consistent eye-shape between the 3 actors. Rebuilding the talent's shirt and re-tracking it over the length of the spot was also instrumental in making sure the shot appeared to be one take.