DON'T WASTE YOUR ROOF

TitleDON'T WASTE YOUR ROOF
BrandORIGIN ENERGY
Product / ServiceSOLAR
CategoryA01. Direction
EntrantFINCH Sydney, AUSTRALIA
Entrant Company FINCH Sydney, AUSTRALIA
Advertising Agency CLEMENGER BBDO MELBOURNE, AUSTRALIA
Production Company FINCH Sydney, AUSTRALIA

Credits

Name Company Position
James McGrath Clemenger BBDO Creative Chairman
Ant Keogh Clemenger BBDO Executive Creative Director
Evan Roberts Clemenger BBDO Creative Director
Ben Keenan Clemenger BBDO Digital Creative Director
James O'Sullivan Clemenger BBDO Copywriter
Adam Barnes Clemenger BBDO Art Director
Paul Rees-Jones Clemenger BBDO Executive Planning Director
Sonia von Bibra Clemenger BBDO Executive Producer TV
Karolina Bozajkovska Clemenger BBDO Senior Producer TV
Jonathan Pangu Clemenger BBDO Group Business Director
Brian Aldrich FINCH Director
Corey Esse FINCH Managing Director
Kate Menzies FINCH Producer
Michael Iacono FINCH Designer
Germain McMicking FINCH Director Of Photography
Pete Sciberras Method Studios Editor
Seth Lockwood Method Studios Editor
Kyle Abshoff Clemenger BBDO Account Director
Jamie Scott Flame arist

Brief Explanation

Featuring the exploits of two loveable rogue sun stealers, the campaign will encourage people to consider solar with the call-to-arms "Don't Waste Your Roof - Make Energy Fresh Daily". A series of mockumentary films will follow Ray and Evon as they travel the nation stealing solar power from unused roof space and making new friends along the way.