Title | MOM'S FIRST BIRTHDAY |
Brand | P&G |
Product / Service | PAMPERS |
Category | A01. Direction |
Entrant | BEACON COMMUNICATIONS Tokyo, JAPAN |
Entrant Company | BEACON COMMUNICATIONS Tokyo, JAPAN |
Advertising Agency | BEACON COMMUNICATIONS Tokyo, JAPAN |
Production Company | ALBUQUERQUE FILM Tokyo, JAPAN |
Production Company 2 | CUTTERS Tokyo, JAPAN |
Name | Company | Position |
---|---|---|
Jon King | Beacon/Leo Burnett Tokyo | Executive Creative Director |
Taketo Igarashi | Beacon/Leo Burnett Tokyo | Creative Director/Copywriter |
Kiyohiko Yagishita | Beacon/Leo Burnett Tokyo | Creative Director |
Kuniaki Yamamoto | Beacon/Leo Burnett Tokyo | Copywriter |
Jun Goto | Beacon/Leo Burnett Tokyo | Art Director |
Hiroki Kawaue | Beacon/Leo Burnett Tokyo | Art Director |
Tomonori Oki | Beacon/Leo Burnett Tokyo | Technical Direcotor |
Rumi Kubota | Beacon/Leo Burnett Tokyo | Agency Producer |
Koichi Sakamoto | ALBUQUERQUE FILM | Producer |
Taira Kono | Albuquerque Film | Production Manager |
Futoshi Takashima | freelance | Director |
Ryosuke Kawaguchi | freelance | Cinematographer |
Yoshiaki Ishikawa | freelance | Art |
Shigeru Fujibayashi | Aoi Studio | Recording Engineer |
Thomas Suess | Audio Force | Music Producer |
Aika Miyake | Cutters Tokyo | Editor |
Yusaku Yasuda | Cutters Tokyo | VFX Producer |
Daniel Lovell | freelance | MA |
Kaori Yamada | Catwalk | Casting |
Emi Saito | freelance | Assistant Director |
Yoshiko Abe | Beacon/Leo Burnett Tokyo | Group Business Director |
Miho Matsumoto | Beacon/Leo Burnett Tokyo | Account Supervisor |
Tamaki Maeda | Beacon/Leo Burnett Tokyo | Planning Director |
A baby's first birthday is also a celebration of the first year a woman learns to be a mother. After a year full of immense challenges, sacrifice and growth – it's also Mom's first birthday. To recognize this achievement, Pampers helped dads surprise and thank their wives during the hospital visit for their baby's one-year-old health checkup. We documented this touching moment on film to share with Moms all over the world and celebrate one of the most challenging times of their lives.