Title | FOLLOW NO ONE |
Brand | DB BREWERIES |
Product / Service | MONTEITH'S BRAND |
Category | A12. Achievement in Production |
Entrant | CURIOUS FILM Sydney, AUSTRALIA |
Entrant Company | CURIOUS FILM Sydney, AUSTRALIA |
Advertising Agency | COLENSO BBDO Auckland, NEW ZEALAND |
Media Agency | SPARK PHD Auckland, NEW ZEALAND |
Production Company | CURIOUS FILM Auckland, NEW ZEALAND |
Name | Company | Position |
---|---|---|
Maud Meijboom | DB Breweries | Director of Marketing |
Nick Rogers | DB Breweries | Marketing and Commercial Manager |
David Openshaw | DB Breweries | Domestic Premium at DB Breweries Marketing Manager |
Nick Worthington | Colenso BBDO | Creative Chairman |
Andy Blood | Colenso BBDO | Executive Creative Director |
Brodie Reid | Colenso BBDO | Account Manager |
Jen Storey | Colenso BBDO | Head of TV |
Natasha Gill | Colenso BBDO | Senior Producer |
Darryl Ward | Curious Film | Director |
Matt Noonan | Curious Film | Executive Producer |
Luke Haigh | Curious Film | Editor |
Gareth Williams | Human Worldwide | Music |
The film opens on the rugged and inhospitable West Coast of the South Island of New Zealand. It's as impenetrable now as it was then. Next we see explorers, pioneers, prospectors, and the like. In the 1860s the gold rush attracted 40 000 such people from all over the world, to make their fortune there. Stewart Monteith saw his chance too and began to brew them beer, establishing his brewery in 1868. The gold fields ran out, but his 'liquid gold' was a huge success, and is brewed there to this day by the pioneers at Monteith's Brewery.