Title | DINOSAUR |
Brand | COCA-COLA BEVERAGE (SHANGHAI) COMPANY |
Product / Service | COCA-COLA |
Category | A10. Animation |
Entrant | McCANN WORLDGROUP Shanghai, CHINA |
Entrant Company | McCANN WORLDGROUP Shanghai, CHINA |
Advertising Agency | McCANN WORLDGROUP Shanghai, CHINA |
Production Company | BLACK + CAMERON Shanghai, CHINA |
Name | Company | Position |
---|---|---|
Tomaz Mok | Mccann Worldgroup Shanghai | Chairman |
Jeremy Guo | Mccann Worldgroup Shanghai | Creative Director |
Hesky Lu | McCann Worldgroup Shanghai | Creative Director |
Cia Hatzi | Mccann Worldgroup Shanghai | Regional Business Director |
Grace Fong | McCann Worldgroup Shanghai | Group Account Director |
Sally Nghiem | McCann Worldgroup Shanghai | Senior Account Manager |
Jay Caplan | McCann Worldgroup Shanghai | Planner |
Christine Chen | McCann Worldgroup Shanghai | Agency Producer |
Coca-Cola launches the "movie quote bottles." As the first blockbuster film, we added exciting elements by letting the dinosaurs back to earth. We have a large classic dinosaur and a human chasing for the delicious taste of Coca-Cola. In the beginning of the film, it seems like the dinosaur’s goal is the human, but in the end we realize the dinosaur’s goal is to drink a bottle of Coca-Cola. Hearty dramatic performance makes people desire for the delicious taste of Coca-Cola while adding drama to your summer.