| Title | LOGO WORLD |
| Brand | IHI |
| Product / Service | HEAVY INDUSTRY |
| Category | A10. Animation |
| Entrant | TOHOKUSHINSHA FILM CORPORATION Tokyo, JAPAN |
| Entrant Company | TOHOKUSHINSHA FILM CORPORATION Tokyo, JAPAN |
| Advertising Agency | NENDO Tokyo, JAPAN |
| Advertising Agency 2 | DENTSU Tokyo, JAPAN |
| Production Company | TOHOKUSHINSHA FILM CORPORATION Tokyo, JAPAN |
| Name | Company | Position |
|---|---|---|
| Oki Sato | nendo inc. | Creative Director |
| Hideto Yagi | DENTSU INC. | Art Director |
| Kenji Saito | honshitsu | Copywriter |
| Kentaro Osawa | N/A | Director/Animator |
| Shinya Nakajima | Tohokushinsha Film Corporation | Director |
| Koumei Baba | Tohokushinsha Film Corporation | Producer |
| Kazuhiko Kawano | Tohokushinsha Film Corporation | Production Manager |
| Satoru Yamamoto | Tohokushinsha Film Corporation | Editor |
| Hidehumi Watanabe | MR.MUSIC,INC. | Sound Producer |
| Akio Izutsu | N/A | Composer |
| Hisatsugu Kasajima | Eallin Japan Co.,Ltd. | Animator |
| Atsushi Makino | Eallin Japan Co.,Ltd. | Animator |
The logo of IHI comes from the initials of Ishigakijima Heavy Industry. This logo alone was used to create a brand ad showing how IHI contributes to various types of business.
This is animation consists of 17 shots with art direction on each shot. The production process was so detailed that over 2000 layers were used for the letter and this was something Japanese is good at.