ADVENTURE CALLS HIM

TitleADVENTURE CALLS HIM
BrandMITSUBISHI MOTORS MALAYSIA
Product / ServiceAUTOMOTIVE
CategoryA02. Script
EntrantMcCANN WORLDGROUP/McCANN ERICKSON MALAYSIA Petaling Jaya, MALAYSIA
Entrant Company McCANN WORLDGROUP/McCANN ERICKSON MALAYSIA Petaling Jaya, MALAYSIA
Advertising Agency McCANN WORLDGROUP/McCANN ERICKSON MALAYSIA Petaling Jaya, MALAYSIA
Production Company DIRECTORS THINK TANK Kuala Lumpur, MALAYSIA

Credits

Name Company Position
Richard Irvine Mccann Worldgroup/Mccann Erickson M) Sdn Bhd Chief Creative Officer
Jerome Ooi Mccann Worldgroup/Mccann Erickson M) Sdn Bhd Creative Director
Kevin Teh McCann Worldgroup/McCann Erickson Malaysia Creative Group Head
Rachel Hoo Mccann Worldgroup/Mccann Erickson M) Sdn Bhd Art Director
Pauline Moreira Mccann Worldgroup/Mccann Erickson M) Sdn Bhd Head Of Av
Natalie Foong McCann Worldgroup/McCann Erickson Malaysia Executive Director – Client Services and Business Lead, BrandComm
Ashley Ban McCann Worldgroup/McCann Erickson Malaysia Associate Brand Director
Lim XinEe McCann Worldgroup/McCann Erickson Malaysia Senior Brand Executive
Jill Chow McCann Worldgroup/McCann Erickson Malaysia Brand Director
Cheah Chia-Li Mitsubishi Motors Malaysia Head, Brand Communication
Krystle Chung Mitsubishi Motors Malaysia Senior Executive, Brand Communication
Directors Think Tank Directors Think Tank Production Company
Fuse Adventures In Audio Fuse Adventures In Audio Recording Company
VHQ Post (M) Sdn Bhd VHQ Post (M) Sdn Bhd Post Production

Brief Explanation

Set across numerous landscapes, the film serves as a teaser of where adventure can take you. Narrated by the voice of an adventurer, not unlike yourself, the commercial is a calling that inspires you to get behind the wheel and start an adventure of your own.

Creative Execution

Hey, I can’t come to the phone right now so leave me a message and I’ll get back to you when I can I wish you were here How wonderful it is to come this far and not want to rush home to go back to the same old scenery Do you hear that? That’s the sound of the world. Nice, isn’t it? Still listening? That only means you’re ready to wake up. When you do, come look for me and we’ll go on this… this… what’s that word again? that’s right, Adventure.