| Title | MOM'S FIRST BIRTHDAY |
| Brand | P&G |
| Product / Service | PAMPERS |
| Category | A06. Edting |
| Entrant | CUTTERS Tokyo, JAPAN |
| Entrant Company | CUTTERS Tokyo, JAPAN |
| Advertising Agency | BEACON COMMUNICATIONS Tokyo, JAPAN |
| Production Company | ALBUQUERQUE FILM Tokyo, JAPAN |
| Name | Company | Position |
|---|---|---|
| JON KING | BEACON/LEO BURNETT | Executive Creative Director |
| TAKETO IGARASHI/KIYOHIKO YAGISHITA | BEACON/LEO BURNETT | CREATIVE DIRECTOR |
| TAKETO IGARASHI/KUNIAKI YAMAMOTO | BEACON/LEO BURNETT | COPYWRITER |
| JUN GOTO/HIROKI KAWAUE | BEACON/LEO BURNETT | ART DIRECTOR |
| YOSHIKO ABE | BEACON/LEO BURNETT | ACCOUNT DIRECTOR |
| MIHO MATSUMOTO | BEACON/LEO BURNETT | ACCOUNT SUPERVISOR |
| RUMI KUBOTA | BEACON/LEO BURNETT | AGENCY PRODUCER |
| TOMONORI OKI | BEACON/LEO BURNETT | TECHNICAL DIRECTOR |
| FUTOSHI TAKASHIMA | APARTMENT | DIRECTOR |
| RYOSUKE KAWAGUCHI | ALBUQUERQUE FILM INC | CINEMATOGRAPHER/D.O.P |
| AIKA MIYAKE | Cutters | Editor |
| KOICHI SAKAMOTO | ALBUQUERQUE FILM INC | PRODUCTION PRODUCER |
| TAIRA KONO | ALBUQUERQUE FILM INC | PRODUCTION MANAGER |
| EMI SAITO | ALBUQUERQUE FILM INC | ASSISTANT DIRECTOR |
| KAORI YAMADA | ALBUQUERQUE FILM INC | Casting |
| YOSHIAKI ISHIKAWA | ALBUQUERQUE FILM INC | Art |
| ROBERT 'ROBSTER' HENKE | AUDIOFORCE | MUSIC COMPOSER MUSIC ARRANGER Sound Designer |
| YUSAKU YASUDA | Cutters | VFX ARTIST |
| Bum Bum | Freelance | Sound Designer |
| THOMAS SUESS | AUDIOFORCE | SOUND PRODUCTION PRODUCER |
A BABY’S FIRST BIRTHDAY IS ALSO A CELEBRATION OF THE FIRST YEAR A WOMAN LEARNS TO BE A MOTHER. AFTER A YEAR FULL OF IMMENSE CHALLENGES, SACRIFICE AND GROWTH – IT’S ALSO MOM’S FIRST BIRTHDAY. TO RECOGNIZE THIS ACHIEVEMENT, PAMPERS HELPED DADS SURPRISE AND THANK THEIR WIVES DURING THE HOSPITAL VISIT FOR THEIR BABY’S ONE-YEAR-OLD HEALTH CHECKUP. WE DOCUMENTED THIS TOUCHING MOMENT ON FILM TO SHARE WITH MOMS ALL OVER THE WORLD AND CELEBRATE ONE OF THE MOST CHALLENGING TIMES OF THEIR LIVES. THANKS, MOM!