| Title | OLD AND NEW FAIRY TALES BOOK |
| Brand | THE SALVATION ARMY, MALAYSIA |
| Product / Service | OLD BOOKS DONATION |
| Category | A17. Fundraising, donations & appeals |
| 1 of 2 Campaign | |
| Entrant | DENTSU UTAMA Kuala Lumpur, MALAYSIA |
| Entrant Company | DENTSU UTAMA Kuala Lumpur, MALAYSIA |
| Advertising Agency | DENTSU UTAMA Kuala Lumpur, MALAYSIA |
| Production Company | UNTOLD IMAGES Kuala Lumpur, MALAYSIA |
| Name | Company | Position |
|---|---|---|
| Ted Lim | Dentsu Asia | Chief Creative Officer |
| Chow Kok Keong | Dentsu Utama | Creative Director |
| Loo Kok Seng | Dentsu Utama | Art Director |
| Chow Kok Keong | Dentsu Utama | Art Director |
| Ted Lim | Dentsu Asia | Copywriter |
| Charmaine Sankar | Dentsu Utama | Copywriter |
| Lim Khai Xing | Dentsu Utama | Copywriter |
| Wong Fok Loy | Dentsu Utama | Agency Producer |
| Stephanie Lai | Dentsu Utama | Studio Manager |
| Hideo Katakura | Dentsu Utama | Vice President |
| Omar Shaari | Dentsu Utama | Chief Executive Officer |
| Lim Sue Anne | Dentsu Utama | Account Director |
| Terence Leong | Dentsu Utama | Strategy Planner |
| Jesse Choo | Untold Images | Photographer |
| Untold Images | Untold Images | Photo Retoucher |