| Title | CONCENTRATED GINSENG RENEWING CREAM |
| Brand | AMOREPACIFIC |
| Product / Service | FILM CRAFT |
| Category | A01. Art direction/Production design |
| Entrant | BBDO KOREA Seoul, SOUTH KOREA |
| Entrant Company | BBDO KOREA Seoul, SOUTH KOREA |
| Advertising Agency | BBDO KOREA Seoul, SOUTH KOREA |
| Name | Company | Position |
|---|---|---|
| Jt Kim | BBDO Korea | Creative Group Head |
| Cw Lee | BBDO Korea | Account Director |
| Jy Choi | BBDO Korea | Creative Director |
| Kyunghee Lee | BBDO Korea | Account Executive |
| Sulki Lee | BBDO Korea | Account Executive |
| Hl Lim | BBDO Korea | Art Director |
| Nr Kim | BBDO Korea | Account Executive |
Concentrated Ginseng Renewing Cream- that is made with all parts of Ginseng from roots to fruits When the colors - yellow from the roots, green from the stem, and red from the fruit - assemble together, mighty energy spurts. Like a larva, strong vitality continuously erupts from inside When we zoom out from the energetic Ginseng, the strong and glowing form of Ginseng is completed, and Concentrated Ginseng Renewing Cream filled with all these energy appears