| Title | SUNLIGHT PIG |
| Brand | UNILEVER |
| Product / Service | SUNLIGHT DISHWASHING LIQUID |
| Category | A07. Use of Music |
| Entrant | FUSE ADVENTURES IN AUDIO Singapore, SINGAPORE |
| Entrant Company | FUSE ADVENTURES IN AUDIO Singapore, SINGAPORE |
| Advertising Agency | LOWE Bangkok, THAILAND |
| Production Company | DIRECTOR'S THINK TANK Kuala Lumpur, MALAYSIA |
| Name | Company | Position |
|---|---|---|
| Eric Yeo | Lowe/Thailand | Chief Creative Officer |
| Ricardo Turcios | Lowe/Thailand | Regional Executive Creative Director |
| Katrina Encanto | Lowe/Thailand | Associate Creative Director/Art Director |
| Ej Galang | Lowe/Thailand | Associate Creative Director/Copywriter |
| Oscar Contreras | Lowe/Thailand | Art Director |
| Sarah Ko | Lowe/Thailand | Creative Director |
| Gabriele Espaldon | Lowe/Thailand | Copywriter |
| Richard Dennison | Lowe Worldwide | Global Creative Director |
| Basil Mina | Lowe Worldwide | Global Creative Director |
| Jeremy Hine | Lowe Worldwide | President |
| Helen Bell | Lowe Worldwide | Chief Operating Officer |
| Liann Al Chami | Lowe Worldwide | Board Account Director |
| James Pool | Lowe Worldwide | Managing Director |
| Orawin Yingkiattaweesuk | Lowe/Thailand | Account Director |
| Panchita Akkachairin | Lowe/Thailand | Account Executive |
| Sudrak Eiamjaroon | Lowe/Thailand | Account Co/Ordinator |
| Heng Tek Nam | DIRECTORS THINK TANK SDN BHD | Producer |
| Patminder Singh | DIRECTORS THINK TANK SDN BHD | Producer |
| Rajay Singh | DIRECTORS THINK TANK SDN BHD | Director/Director Of Photography |
| Affandi Jamaluddin | Mirage Post | Offline Editor |
| Mirage Post | Additional company | |
| Asia Pacific Videolab | Additional company | |
| Fuse Adventures In Audio | Fuse Adventures In Audio | Original Score |
The film follows the trials and tribulations of a little pig, who somehow finds himself stuck with a dinner plate on his bum. We follow him as he gets laughed at and ostracised, and as he goes from place to place trying to find a way to get the plate removed. It is equal parts emotional, moving, adorable and tongue-in-cheek. Our little pig finally finds a solution with a dishwashing aunty, who uses Sunlight Dishwashing Liquid to separate the dinner plate from the pig—freeing our protagonist from his torment.
The music used is an original score, composed for this film. Lyrics and melody were written specifically to match and enhance the emotional and storytelling features of the commercial.