| Title | THE DAY I VISITED MY SON |
| Brand | UNILEVER |
| Product / Service | COMFORT |
| Category | A11. Casting |
| Entrant | OGILVY & MATHER SINGAPORE, SINGAPORE |
| Entrant Company | OGILVY & MATHER SINGAPORE, SINGAPORE |
| Advertising Agency | OGILVY & MATHER SINGAPORE, SINGAPORE |
| Production Company | COLLIDER Sydney, AUSTRALIA |
| Name | Company | Position |
|---|---|---|
| Eugene Cheong | Ogilvy/Mather Singapore | Chief Creative Officer |
| Nicolas Courant | Ogilvy/Mather Singapore | Executive Creative Director |
| Andre Laurentino | Ogilvy/Mather London | Global Executive Cretive Director/Unilever |
| John John Skoog | Ogilvy/Mather Singapore | Art Director |
| Fabio Montero | Ogilvy/Mather Singapore | Copywriter |
| Damon Cameron | Collider Australia | Director |
| Rachel Ford Davies | Collider Australia | Executive Producer |
| Catherine Warner | Collider Australia | Producer |
| Rahul Gupta | Ogilvy/Mather Singapore | Managing Partner |
| Owen Dowling | Ogilvy/Mather Singapore | Planning Director |
| Justine Hazlett | Ogilvy/Mather Singapore | Agency Producer |
| Mel White | Ogilvy/Mather London | Global Managing Partner |
| Loren Lourens | Ogilvy/Mather London | Business Director |
| Jodi Shelley | Ogilvy/Mather London | Global Planner |
| Yves Geisenberger | Unilever | Global Brand V.p. |
| Shuchi Suri | Unilever | Global Brand Director |
Mothers put themselves under a lot of pressure to be a good mom. To show them they shouldn’t worry about being perfect, we made a film about 2 real mothers: The mother of an Astronaut and the mother of a prisoner. And we captured their emotions on their way to see their sons. But we never revealed who was the mother of which son leaving the viewer guessing and demonstrating that, whatever the circumstances, no one can tell the difference between 2 mother’s love.
To prove our point we needed real people: a real astronaut, a real prisoner and their real mothers. And as we didn’t want the viewer to guess which mother was which, we also needed them to come from similar social and geographical backgrounds. Can you tell who’s who?