| Title | BEAUTIFUL LIFE-LIFE AND DIRT |
| Brand | P&G |
| Product / Service | ARIEL SCIENCE PLUS |
| Category | A07. Use of Music |
| Entrant | TOHOKUSHINSHA FILM CORPORATION Tokyo, JAPAN |
| Entrant Company | TOHOKUSHINSHA FILM CORPORATION Tokyo, JAPAN |
| Advertising Agency | BEACON COMMUNICATIONS Tokyo, JAPAN |
| Production Company | TOHOKUSHINSHA FILM CORPORATION Tokyo, JAPAN |
| Name | Company | Position |
|---|---|---|
| Masato Mitsudera | Beacon/Leo Burnett Tokyo | Executive Creative Director |
| Yasuo Matsubara | Beacon/Leo Burnett Tokyo | Creative Director |
| Norio Okinojo | Beacon/Leo Burnett Tokyo | Copywriter/Planner |
| Yuhei Takeyama | Beacon/Leo Burnett Tokyo | Art Director |
| Ai Yamaguchi | Beacon/Leo Burnett Tokyo | Art Director |
| Rumi Kubota | Beacon/Leo Burnett Tokyo | Agency Producer |
| Yoshiko Abe | Beacon/Leo Burnett Tokyo | Account Director |
| Hiroko Kan | Beacon/Leo Burnett Tokyo | Account Executive |
| Yuichi Kodama | DIVISION | Director |
| Masamichi Kani | Tohokushinsha Film Corporation | Producer |
| Yuji Shirakami | Tohokushinsha Film Corporation | Producer |
| Yoshinori Kojima | Tohokushinsha Film Corporation | Production Manager |
| Masaya Nakahara | Freelance | Shooting |
| Tetsu Moritera | Light Laboratories Co/.ltd. | Lighting |
| Tatsuo Yanagimatchi | GLASSLOFT Inc. | Art |
| Kazune Masutomi | Freelance | Recording |
| Taro Umebayashi | PIANO INC. | Composer |
| Masae Miyamoto | Freelance | Stylist |
| Koichi Toyofuku | Freelance | Hair/Make |
| Kouetsu Sasaki | Caviar | Cg |
This is a Rube Goldberg machine expression of the campaign theme,"Life is a Series of Unexpected Dirt,"a special long version.The meticulous crafting behind each detail of the machine will grip your attention from beginning to end.
I created the original songs. It is an experimental video, but I tried the gap between the video by creating quality music a little. By the music that is classic elements ultimately, to the fashionable world of music with the video, we express the view of the world which can be seen happily.