Title Client Product/Service Entrant Company Country Award
A01 Corporate Information/Business Products & Services
JUST DO IT
NIKE JAPAN / KICKSTARTER FOR ATHLETES
AKQA Tokyo JAPAN
Short List
A02 Fast Moving Consumer Goods
AJAX SOCIAL WIPES
COLGATE PALMOLIVE / AJAX SPRAY N' WIPE
VML Sydney AUSTRALIA
Bronze Spike
RADIANT RETURN
PZ CUSSONS / LAUNDRY DETERGENT
DDB GROUP MELBOURNE AUSTRALIA
Silver Spike
TUI PLUMBER
HEINEKEN NEW ZEALAND / TUI BEER
SPARK PHD Auckland NEW ZEALAND
Short List
A04 Other Consumer Products
RIP CURL SEARCH GPS
RIP CURL / SURFING SPORTSWEAR & EQUIPMENT
VML Sydney AUSTRALIA
Silver Spike
PLEASE TAKE ME HOME
SOARGON / SOARGON
CHEIL OPENTIDE Beijing CHINA
Bronze Spike
MAKE EVERY YARD COUNT
NIKE INDIA / NIKE CRICKET
MINDSHARE Bangalore INDIA
Short List
A05 Consumer Services
BRING DOWN THE KING
SKY TELEVISION / GAME OF THRONES SEASON 4 LAUNCH
DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
Short List
CLEVER BUOY
OPTUS / CLEVER BUOY
M&C SAATCHI Sydney AUSTRALIA
Short List
FOOTIFY FM
NATIONAL AUSTRALIA BANK / FOOTIFY FM
CLEMENGER BBDO MELBOURNE AUSTRALIA
Short List
MELBOURNE REMOTE CONTROL TOURIST
TOURISM VICTORIA / MELBOURNE REMOTE CONTROL TOURIST
CLEMENGER BBDO MELBOURNE AUSTRALIA
Silver Spike
A06 Fundraising, charities, appeals, non-profit organisations, public health & safety, public awareness
ANIMAL STRIKE
PAW JUSTICE / CHARITY
DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
Short List
WORLD UNDER WATER
CARBONSTORY / SOCIAL PLATFORM FOR REDUCING CARBON FOOTPRINT
BBDO PROXIMITY SINGAPORE SINGAPORE
Bronze Spike
B01 Websites
EMOTIONSCAN
BANK OF NEW ZEALAND / BNZ MONEYREVIEW
COLENSO BBDO Auckland NEW ZEALAND
Short List
B02 Microsites
3D ON THE ROCKS
SUNTORY HOLDINGS / SUNTORY WHISKY
TBWA\HAKUHODO Tokyo JAPAN
Short List
THE 3D PHOTO MADE BY EVERYONE
JAPAN SPORT COUNCIL / NATIONAL STADIUM
DENTSU Tokyo JAPAN
Short List
MELBOURNE REMOTE CONTROL TOURIST
TOURISM VICTORIA / TOURISM VICTORIA
CLEMENGER BBDO MELBOURNE AUSTRALIA
Bronze Spike
WORLD UNDER WATER
CARBONSTORY / SOCIAL PLATFORM FOR REDUCING CARBON FOOTPRINT
BBDO PROXIMITY SINGAPORE SINGAPORE
Short List
CUBA UNDERGROUND
PARLE AGRO / CAFE CUBA
CREATIVELAND ASIA Mumbai INDIA
Short List
C01 Web Banner
KNOW YOUR ENGLISH
BRITISH COUNCIL SINGAPORE / PRIVATE EDUCATION
GREY GROUP Singapore SINGAPORE
Silver Spike
BANNER SWAP
TIME OUT / MAGAZINE
CHEIL HONG KONG HONG KONG
Short List
D01 Online Video
SMARTPHONE CASE N
HONDA MOTOR CO / N-WGN
DENTSU Tokyo JAPAN
Short List
TO SEE
MENICON / MIRU
MORI Tokyo JAPAN
Short List
SOUND OF HONDA / AYRTON SENNA 1989
HONDA MOTOR CO / INTERNAVI
DENTSU Tokyo JAPAN
Gold Spike
PACKED COUPLE
SEA ROAD INTERNATIONAL CORPORATION / CONDOMANIA
OGILVY & MATHER JAPAN Tokyo JAPAN
Short List
EPISODE 1 MOVING TARGET
PZ CUSSONS / LAUNDRY DETERGENT
DDB GROUP MELBOURNE AUSTRALIA
Bronze Spike
EPISODE 2 TACKLING PRACTICE
PZ CUSSONS / LAUNDRY DETERGENT
DDB GROUP MELBOURNE AUSTRALIA
Bronze Spike
EPISODE 3 BIN DIVING
PZ CUSSONS / LAUNDRY DETERGENT
DDB GROUP MELBOURNE AUSTRALIA
Bronze Spike
EPISODE 4 THE PIGGERY
PZ CUSSONS / LAUNDRY DETERGENT
DDB GROUP MELBOURNE AUSTRALIA
Bronze Spike
AUSSIE BUILDERS
MARS CHOCOLATE AUSTRALIA / SNICKERS
CLEMENGER BBDO MELBOURNE AUSTRALIA
Short List
FOOTIFY FM
NATIONAL AUSTRALIA BANK / FOOTIFY FM
CLEMENGER BBDO MELBOURNE AUSTRALIA
Short List
TUI BEER PLUMBER
HEINEKEN NEW ZEALAND / TUI BEER
SAATCHI & SAATCHI Auckland NEW ZEALAND
Short List
POKÉMON CHALLENGE
GOOGLE / GOOGLE MAPS
HAKUHODO Tokyo JAPAN
Short List
MAKE EVERY YARD COUNT
NIKE / NIKE CRICKET
JWT INDIA Bangalore INDIA
Short List
E01 Social
ZOMBIE FOLLOWERS
FOXTEL / THE WALKING DEAD
CLEMENGER BBDO SYDNEY AUSTRALIA
Short List
#WINRICHARDSPOINTS
VELOCITY / FREQUENT FLYER REWARDS CARD
CLEMENGER BBDO SYDNEY AUSTRALIA
Short List
ANIMAL STRIKE
PAW JUSTICE / CHARITY
DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
Short List
BRING DOWN THE KING
SKY TELEVISION / GAME OF THRONES SEASON 4 LAUNCH
DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
Short List
COCA-COLA HAPPY STADIUM
COCA-COLA JAPAN COMPANY / COCA-COLA
DENTSU Tokyo JAPAN
Short List
MELBOURNE REMOTE CONTROL TOURIST
TOURISM VICTORIA / TOURISM VICTORIA
CLEMENGER BBDO MELBOURNE AUSTRALIA
Silver Spike
MESSAGE BARTER
THE AKANKSHA FOUNDATION / THE AKANKSHA FOUNDATION
OGILVY & MATHER INDIA Mumbai INDIA
Silver Spike
SHARE IT TO END IT
CABCY / CABCY
JWT SINGAPORE SINGAPORE
Short List
MAKE EVERY YARD COUNT
NIKE / NIKE CRICKET
JWT INDIA Bangalore INDIA
Short List
#UNSELFIE
TYPHOON YOLANDA APPEAL / FUNDRAISING
BBDO GUERRERO Makati City THE PHILIPPINES
Bronze Spike
PHUBBING
MACQUARIE DICTIONARY / DICTIONARY
McCANN MELBOURNE AUSTRALIA
Bronze Spike
BUY THE SKY
ROYAL FLYING DOCTOR SERVICE / ROYAL FLYING DOCTOR SERVICE
HAVAS WORLDWIDE AUSTRALIA Sydney AUSTRALIA
Bronze Spike
G01 Games
GAME ON
KIA AUSTRALIA / AUSTRALIAN TENNIS OPEN SPONSORSHIP
INNOCEAN WORLDWIDE AUSTRALIA Sydney AUSTRALIA
Short List
POKÉMON CHALLENGE
GOOGLE / GOOGLE MAPS
HAKUHODO Tokyo JAPAN
Short List
H01 Branded tech (online)
KNOW YOUR ENGLISH
BRITISH COUNCIL SINGAPORE / PRIVATE EDUCATION
GREY GROUP Singapore SINGAPORE
Silver Spike
REVIVING LEGENDS
JAPAN SPORT COUNCIL / NATIONAL STADIUM
DENTSU Tokyo JAPAN
Bronze Spike
H02 Branded tech (off-line)
CLEVER BUOY
OPTUS / CLEVER BUOY
M&C SAATCHI Sydney AUSTRALIA
Bronze Spike
RIP CURL SEARCH GPS
RIP CURL / SURFING SPORTSWEAR & EQUIPMENT
VML Sydney AUSTRALIA
Short List
SOUND OF HONDA / AYRTON SENNA 1989
HONDA MOTOR CO / INTERNAVI
DENTSU Tokyo JAPAN
Gold Spike
THE GOOD ROAD
CASTROL ACTIV/BANGALORE TRAFFIC POLICE / ROAD SAFETY AWARENESS
OGILVY & MATHER Bangalore INDIA
Short List
NIKE HOUSE OF MAMBA
NIKE SHANGHAI / NIKE BASKETBALL CHINA
AKQA London UNITED KINGDOM
Silver Spike
CARS THAT FEEL
TOYOTA / PRIUS
SOAP CREATIVE Sydney AUSTRALIA
Short List
I01 Integrated Multi-Platform Campaign
ANIMAL STRIKE
PAW JUSTICE / CHARITY
DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
Short List
BRING DOWN THE KING
SKY TELEVISION / GAME OF THRONES SEASON 4 LAUNCH
DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
Short List
SOUND OF HONDA / AYRTON SENNA 1989
HONDA MOTOR CO / INTERNAVI
DENTSU Tokyo JAPAN
Silver Spike
MELBOURNE REMOTE CONTROL TOURIST
TOURISM VICTORIA / TOURISM VICTORIA
CLEMENGER BBDO MELBOURNE AUSTRALIA
Bronze Spike
J01 User experience (UX)
BANANA TROPHY
DOLE JAPAN / DOLE BANANA
DENTSU Y&R Tokyo JAPAN
Bronze Spike
COMMONWEALTH BANK RELAUNCH
COMMONWEALTH BANK OF AUSTRALIA / BANKING
VML Sydney AUSTRALIA
Short List
FUNFAIR IN YOUR MOUTH CAMPAIGN
EBARA FOODS INDUSTRY / EBARA VEGETABLE PICKLING BASE
BEACON/LEO BURNETT Tokyo JAPAN
Short List
THE 3D PHOTO MADE BY EVERYONE
JAPAN SPORT COUNCIL / NATIONAL STADIUM
DENTSU Tokyo JAPAN
Bronze Spike
PAPER CRAFT SEARCH ENGINE
3M JAPAN / SCOTCH®
ASATSU-DK Tokyo JAPAN
Short List
J02 Overall aesthetic design
3D ON THE ROCKS
SUNTORY HOLDINGS / SUNTORY WHISKY
TBWA\HAKUHODO Tokyo JAPAN
Short List
J03 Storytelling
A FAMILY STORY
THE SHINANO MINICHI SHIMBUN / NEWSPAPER
FRONTAGE Tokyo JAPAN
Short List
SOUND OF HONDA / AYRTON SENNA 1989
HONDA MOTOR CO / INTERNAVI
DENTSU Tokyo JAPAN
Grand Prix
REVIVING LEGENDS
JAPAN SPORT COUNCIL / NATIONAL STADIUM
DENTSU Tokyo JAPAN
Silver Spike
J04 Innovative use of technology
CLEVER BUOY
OPTUS / CLEVER BUOY
M&C SAATCHI Sydney AUSTRALIA
Bronze Spike
RIP CURL SEARCH GPS
RIP CURL / SURFING SPORTSWEAR & EQUIPMENT
VML Sydney AUSTRALIA
Short List
SOUND OF HONDA / AYRTON SENNA 1989
HONDA MOTOR CO / INTERNAVI
DENTSU Tokyo JAPAN
Gold Spike
KNOW YOUR ENGLISH
BRITISH COUNCIL SINGAPORE / PRIVATE EDUCATION
GREY GROUP Singapore SINGAPORE
Short List
REVIVING LEGENDS
JAPAN SPORT COUNCIL / NATIONAL STADIUM
DENTSU Tokyo JAPAN
Short List
NIKE HOUSE OF MAMBA
NIKE SHANGHAI / NIKE BASKETBALL CHINA
AKQA London UNITED KINGDOM
Bronze Spike
BECK’S MAKES MUSIC OUT OF BEER – LITERALLY!
LION BREWERIES NZ / BECK'S
ZENITHOPTIMEDIA Auckland NEW ZEALAND
Short List
CARS THAT FEEL
TOYOTA / PRIUS
SOAP CREATIVE Sydney AUSTRALIA
Short List