Winners & Shortlists
Grand Prix
Gold
Silver
Bronze
Shortlist
All Entries
Title Brand Product / Service Entrant Company Location Award
#ALL ORIGINALS REPRESENTS
ADIDAS
ORIGINALS 		TBWA\SHANGHAI CHINA
100 DAY CHALLENGE
VICTORIAN PROBLEM GAMBLING FOUNDATION
PROBLEM GAMBLING 		McCANN MELBOURNE AUSTRALIA
100% MIDDLE-EARTH, 100% PURE NEW ZEALAND
TOURISM NEW ZEALAND
100% MIDDLE-EARTH, 100% PURE NEW ZEALAND 		WHYBIN\TBWA AUCKLAND NEW ZEALAND
Short List
A NIGHTMARE IN THE CORNER
LG ELECTRONICS
HOM-BOT SQUUARE ROBOT VACUUM CLEANNER 		HS AD Seoul SOUTH KOREA
ALIVE IS AWESOME
GODREJ CONSUMER PRODUCTS
CINTHOL 		CREATIVELAND ASIA Mumbai INDIA
ANYTIME, ANYWHERE
AUSTRALIAN DEFENCE FORCE
AIRFORCE 		GEORGE PATTERSON Y&R Melbourne AUSTRALIA
AQUA SOCIAL FES!!
TOYOTA MARKETING JAPAN
AQUA 		DENTSU Tokyo JAPAN
BE GOOD WITH MONEY
BNZ
BANK 		COLENSO BBDO Auckland NEW ZEALAND
BEER INSURANCE
LION
CRAFT BEER 		DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
BEETLEING
VOLKSWAGEN
VW BEETLE 		DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
BNY MELLON ANDY WARHOL : 15 MINUTES ETERNAL
BNY MELLON
CORPORATE BRANDING - SPONSORSHIP 		DOREMUS & COMPANY Hong Kong HONG KONG
CHENGDU PAMBASSADOR
CHENGDU MUNICIPAL GOVERNMENT
CITY OF CHENGDU 		OGILVY & MATHER GROUP HONG KONG HONG KONG
CONNECTING CONTINENTS
SHANGRI-LA INTERNATIONAL HOTEL MANAGEMENT LTD
SHANGRI-LA HOTELS & RESORTS 		OGILVY & MATHER GROUP HONG KONG HONG KONG
DEMAND EQUAL PAY
YWCA AUCKLAND
CHARITY 		DDB GROUP NEW ZEALAND Auckland NEW ZEALAND

Gold Spike
DREAMS NEVER GET OLD
HONDAO SENIOR CITZEN'S WELFARE FOUNDATION / JT TOBACCO INTERNATIONAL TAIWAN
CHARITY DONATION 		INSPIRE ADVERTISING Taipei CHINESE TAIPEI
DRIVING DOGS
MINI / SPCA NEW ZEALAND
DOG ADOPTION 		DRAFTFCB NEW ZEALAND Auckland NEW ZEALAND
Short List
DUMB WAYS TO DIE
METRO TRAINS
METRO TRAINS 		McCANN MELBOURNE AUSTRALIA
Grand Prix
EARTH HOUR 'SLEEP NAKED'
WORLD WILDLIFE FOUNDATION
EARTH HOUR 		LEO BURNETT GROUP SINGAPORE SINGAPORE
FAIR GO BRO
VIRGIN MOBILE AUSTRALIA
VIRGIN MOBILE 		HAVAS WORLDWIDE AUSTRALIA Sydney AUSTRALIA

Gold Spike
FERRERO ROCHER 2012 XMAS CAMPAIGN
FERRERO
FERRERO ROCHER 		SAPIENTNITRO Shanghai CHINA
FOR THE SAKE OF JKT48 CONCERT
INDOSAT
IM3 SMS SUKA-SUKA 		SEMUTAPI COLONY Jakarta INDONESIA
FRIES HEIST
GOLDEN ARCHES DEVELOPMENT CORPORATION
MCDONALD'S 		LEO BURNETT MANILA THE PHILIPPINES
GET A GRIP
CANON
CANON POWERSHOT N 		DENTSU MOBIUS Singapore SINGAPORE
GOODNESS SHARING MACHINE
COCA-COLA INDONESIA & COIN A CHANGE
COCA COLA 		LEO BURNETT INDONESIA Jakarta INDONESIA
HAWKER HEROES
SINGAPORE TELECOMMUNICATIONS
SINGTEL 		BBDO SINGAPORE SINGAPORE
Bronze
HELP A CHILD REACH 5
UNILEVER
LIFEBUOY 		LOWE & PARTNERS WORLDWIDE London UNITED KINGDOM
Short List
LET'S PLAY CHINA
UNILEVER
OMO 		PHD Shanghai CHINA
LIFE IS ELECTRIC
PANASONIC CORPORATION
PANASONIC 		DENTSU Tokyo JAPAN
MCDONALD’S GETTIN’ SERIOUS
MCDONALD'S
MCDONALD'S 		OMD SYDNEY AUSTRALIA
MEET LLOYD
SKY TELEVISION
E-BILLING 		DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
Silver
MID-FIELD STAR
NISSAN
NISSAN SYLPHY 		OMD THAILAND Bangkok THAILAND
MISSING CHILDREN
BAOBEIHUIJIA.COM
BABY BACK HOME VOLUNTEERS ASSOCIATION 		JWT BEIJING CHINA
Short List
NIKE PARALLEL JOURNEYS
NIKE INDIA
NIKE CRICKET 		JWT INDIA Mumbai INDIA
OLD PARTS FOR NEW
ORBIS HK
ORBIS 		OGILVY & MATHER GROUP HONG KONG HONG KONG
OLYMPIC SHIRT FLAG
P&G
ARIEL COLOR 		ACE SAATCHI & SAATCHI Manila THE PHILIPPINES
PENCILS EQUALS PROFITS
AUSTRALIAN WRITERS AND ART DIRECTORS ASSOCIATION
2013 AWARD AWARDS 		CLEMENGER BBDO MELBOURNE AUSTRALIA
PETRONAS + AMG
PETRONAS
PETRONAS MOTORSPORTS 		LEO BURNETT ADVERTISING Kuala Lumpur MALAYSIA
RELAXING CRABBY
SCA TISSUE HONG KONG
CITRUS BLOSSOM TISSUE PAPER 		PUBLICIS WORLDWIDE Hong Kong HONG KONG
ROAD TO RECOVERY
DIAGEO AUSTRALIA
BUNDABERG RUM 		LEO BURNETT SYDNEY AUSTRALIA

Gold Spike
SCREEN-AGE LOVE STORY
PLDT
MYDSL 		ACE SAATCHI & SAATCHI Manila THE PHILIPPINES
SECRET FISHING SPOTS
HUTCHWILCO
SAFETY EQUIPMENT 		DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
Bronze
SHAVE OR CRAVE
P&G INDIA
GILLETTE FUSION GAMER 		BBDO INDIA Mumbai INDIA
SHAVE TO SAVE
P&G INDIA
GILLETTE GUARD 		BBDO INDIA Mumbai INDIA
SMALL WORLD MACHINES
COCA-COLA
COCA-COLA 		LEO BURNETT SYDNEY AUSTRALIA
SOLDIER FOR WOMEN
P&G INDIA
GILLETTE 		BBDO INDIA Mumbai INDIA
STAND INS
NATIONAL AUSTRALIA BANK
NATIONAL AUSTRALIA BANK 		CLEMENGER BBDO MELBOURNE AUSTRALIA
Bronze
TEENAGE DONATION - WE ARE STRONG
KOREAN COMMITTEE FOR UNICEF
TEENAGE DONATION CAMPAIGN 		McCANN WORLDGROUP KOREA Seoul SOUTH KOREA
TOUCH THE MUSIC PROJECT
HYUNDAI MOTOR COMPANY
HYUNDAI SONATA 		INNOCEAN WORLDWIDE Seoul SOUTH KOREA
UNCOMFORTABLE MOMENTS
KIA
KIA CERATO 		INNOCEAN WORLDWIDE AUSTRALIA Sydney AUSTRALIA
VINCE LOW: DYSLEXIA COULDN’T STOP ME
DYSLEXIA ASSOCIATION OF MALAYSIA
DYSLEXIA ASSOCIATION OF MALAYSIA 		GREY GROUP KUALA LUMPUR MALAYSIA