Title Brand Product / Service Entrant Company Location Production Company Location Award
A16 Public Service, Charity & Fund Raising
THE BIKE
AIA INSURANCE, SRI LANKA / PUBLIC SAFETY
TBWA\TAL Colombo SRI LANKA
A10 Sports, Entertainment, Travel & Leisure
A WONDERFUL GIRLFRIEND
TOKYO SUMMERLAND / WATER AMUSEMENT
HAKUHODO PRODUCT'S Tokyo JAPAN
SEA? OR LAND?
TOKYO SUMMERLAND / WATER AMUSEMENT
HAKUHODO PRODUCT'S Tokyo JAPAN
B01 Internet Film
FOUL BALL ARMOUR PROJECT
FOX SPORTS JAPAN INC, / FOX SPORTS
HAKUHODO PRODUCT'S Tokyo JAPAN
A02 Beverages - Alcoholic & Non-Alcoholic
ATM
LOTTE CHILSUNG / HOT6IX
DAEHONG COMMUNICATIONS Seoul SOUTH KOREA
BUS
LOTTE CHILSUNG / HOT6IX
DAEHONG COMMUNICATIONS Seoul SOUTH KOREA
GLUE STICK
LOTTE CHILSUNG / HOT6IX
DAEHONG COMMUNICATIONS Seoul SOUTH KOREA
B01 Internet Film
THANK YOU MOM - CHEN YI BING
PROCTER & GAMBLE / P&G CORPORATE BRAND
WIEDEN+KENNEDY SHANGHAI Shanghai CHINA
A02 Beverages - Alcoholic & Non-Alcoholic
CREAM WITH SPIRIT POUR SPECTACULAR
DIAGEO / BAILEYS
BBH CHINA Shanghai CHINA
A08 Cars & Automotive Services
STEPS
LEXUS INTERNATIONAL / LEXUS
CHI & PARTNERS London UNITED KINGDOM
A16 Public Service, Charity & Fund Raising
FACTORY
THAI HEALTH PROMOTION FOUNDATION / ROAD SAFETY
BBDO PROXIMITY THAILAND Bangkok THAILAND
A02 Beverages - Alcoholic & Non-Alcoholic
SWEAT
FOSTERS | CUB / VICTORIA BITTER
CLEMENGER BBDO MELBOURNE AUSTRALIA
A08 Cars & Automotive Services
DIVA UNIVERSAL AND HONDA CELEBRATE EID AL FITR
HONDA / HONDA FREED
STARCOM MEDIAVEST GROUP Kuala Lumpur MALAYSIA
FIAT VANS: '20 MINUTE COURIERS'
FIAT CHRYSLER GROUP / FIAT PROFESSIONAL RANGE
CUMMINSROSS Melbourne AUSTRALIA
B01 Internet Film
PASSION CHANGES EVERYTHING - TANG WEI
P&G / SKII
BEACON COMMUNICATIONS Tokyo / LEO BURNETT HONG KONG JAPAN
A05 Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
PERFECT MAN
SCA TISSUE HONG KONG / TOILET PAPER
PUBLICIS WORLDWIDE Hong Kong HONG KONG 1688 Films Bangkok THAILAND
A16 Public Service, Charity & Fund Raising
WHISTLE STORY
CEREBRAL PALSY LANKA FOUNDATION / CEREBRAL PALSY LANKA FOUNDATION
LEO BURNETT SOLUTIONS Colombo SRI LANKA 24 FRAMES Colombo SRI LANKA
B03 Interactive Film
RAMP READY HAIR
HINDUSTAN UNILEVER / TRESEMME HAIR CARE
PHD Mumbai / 22 FEET Mumbai INDIA 7 FILMS Mumbai INDIA
B01 Internet Film
JING YAT
SUN LIFE FINANCIAL ASIA / LIFE INSURANCE
KYMECHOW COMMUNICATIONS Hong Kong HONG KONG 84000 COMMUNICATIONS Hong Kong HONG KONG
Short List
A16 Public Service, Charity & Fund Raising
BETH
WORKSAFE / YOUNG WORKERS
GREY MELBOURNE AUSTRALIA 8COM Sydney AUSTRALIA
NICK
WORKSAFE / YOUNG WORKERS
GREY MELBOURNE AUSTRALIA 8COM Sydney AUSTRALIA
A08 Cars & Automotive Services
CAFE
SHANGHAI GENERAL MOTORS / BUICK ENCORE
LOWE CHINA Shanghai CHINA A NEW LIFE FILMS Shanghai CHINA
CHAT
SHANGHAI GENERAL MOTORS / BUICK ENCORE
LOWE CHINA Shanghai CHINA A NEW LIFE FILMS Shanghai CHINA
COUGH
SHANGHAI GENERAL MOTORS / BUICK ENCORE
LOWE CHINA Shanghai CHINA A NEW LIFE FILMS Shanghai CHINA
GAME
SHANGHAI GENERAL MOTORS / BUICK ENCORE
LOWE CHINA Shanghai CHINA A NEW LIFE FILMS Shanghai CHINA
LOVE
SHANGHAI GENERAL MOTORS / BUICK ENCORE
LOWE CHINA Shanghai CHINA A NEW LIFE FILMS Shanghai CHINA
A02 Beverages - Alcoholic & Non-Alcoholic
SCARECROW
WYETH / ENERCAL
CAMPAIGNS & GREY Makati City THE PHILIPPINES ABRACADABRA Makati City THE PHILIPPINES
B01 Internet Film
THE NEGOTIATION
HEINEKEN ASIA PACIFIC / HEINEKEN
TBWA\TEQUILA SINGAPORE SINGAPORE ACTIVE TV Singapore SINGAPORE
A07 Miscellaneous
FIND THE WORDS
NEAR & DEAR / NEAR & DEAR
HS AD Seoul SOUTH KOREA ADDICT MEDIA FILMS Seoul SOUTH KOREA
B01 Internet Film
ALLSHARE STAR – DJ SPIDER
SAMSUNG ELECTRONICS / SAMSUNG SMART TV
CHEIL WORLDWIDE Seoul SOUTH KOREA ADDICT MEDIA FILMS Seoul / DUROO Los Angeles SOUTH KOREA / USA
A08 Cars & Automotive Services
SUBARU XV FREE FIELD ALL IN 1 ACTION
FUJI HEAVY INDUSTRIES / SUBARU XV
ASATSU-DK Tokyo JAPAN ADK ARTS Tokyo / CUTTING EDGE Brisbane JAPAN / AUSTRALIA
XV HYBRID ALL WEATHER FIELD
FUJI HEAVY INDUSTRIES / SUBARU XV HYBRID
ASATSU-DK Tokyo JAPAN ADK ARTS Tokyo / CUTTING EDGE Brisbane JAPAN / AUSTRALIA
B01 Internet Film
SAFETY FIRST, MALIBU
CHEVROLET / MALIBU
WYLIE Seoul SOUTH KOREA AFRICA Seoul SOUTH KOREA
A16 Public Service, Charity & Fund Raising
WHO SAYS YOU CAN'T CHOOSE YOUR FAMILY?
PET RESCUE / ANIMAL ADOPTION
WHYBIN\TBWA MELBOURNE AUSTRALIA AIRBAG PRODUCTIONS Melbourne AUSTRALIA
GARY
OPEN UNIVERSITY AUSTRALIA / TAFE
DDB MELBOURNE AUSTRALIA AIRBAG PRODUCTIONS Melbourne AUSTRALIA
B01 Internet Film
MATT'S 100 DAYS
VICTORIAN RESPONSIBLE GAMBLING FOUNDATION / PROBLEM GAMBLING
McCANN MELBOURNE AUSTRALIA AIRBAG PRODUCTIONS Melbourne AUSTRALIA
A03 Home Furnishing, Appliances, Maintenance & Household Products
IT ALL STARTS WITH ONE SPOON.
LEBEN / "NONOJI" MAGIC SPOON AND FORK
CREATIVE CONNECTION COMPANY Tokyo JAPAN ALBUQUERQUE FILM Tokyo JAPAN
A10 Sports, Entertainment, Travel & Leisure
DO YOU EVER TALK?
MATTEL INTERNATIONAL / FIJIT
I&S BBDO Tokyo JAPAN AMANACREATIVE Tokyo JAPAN
B01 Internet Film
EGG TART
7-ELEVEN HONG KONG / REDEMPTION PROMOTION
LEO BURNETT HONG KONG HONG KONG ANSWERMARK Hong Kong HONG KONG
RICE COOKER
7-ELEVEN HONG KONG / REDEMPTION PROMOTION
LEO BURNETT HONG KONG HONG KONG ANSWERMARK Hong Kong HONG KONG
Bronze Spike
KETTLE
7-ELEVEN HONG KONG / REDEMPTION PROMOTION
LEO BURNETT HONG KONG HONG KONG ANSWERMARK Hong Kong HONG KONG
Bronze Spike
A16 Public Service, Charity & Fund Raising
DON’T BE HAUNTED BY YOUR SEXUAL PAST
AIDS CONCERN / AIDS CARE CHARITY ORGANIZATION
TBWA\HONG KONG HONG KONG ANSWERMARK Hong Kong HONG KONG
B01 Internet Film
INTRODUCING HONDALINK
HONDA MOTOR CO. / HONDALINK
DENTSU Tokyo JAPAN AOI ADVERTISING PROMOTION Tokyo JAPAN
A04 Consumer Electronics
THIS FEELING IS XPERIA
SONY MOBILE COMMUNICATIONS / XPERIA
DENTSU Tokyo JAPAN AOI PRO. Tokyo JAPAN
A14 Commercial Public Services
FULL CONTROL XMAS
KDDI CORPORATION / AU 4G LTE
GLIDER Tokyo / DENTSU Tokyo JAPAN AOI PRO. Tokyo JAPAN
FULL CONTROL REAL
KDDI CORPORATION / AU 4G LTE
GLIDER Tokyo / DENTSU Tokyo JAPAN AOI PRO. Tokyo JAPAN
AU PERFECT SYNC
KDDI CORPORATION / AU 4G LTE
GLIDER Tokyo / DENTSU Tokyo JAPAN AOI PRO. Tokyo JAPAN
AU PERFECT SYNC/REAL
KDDI CORPORATION / AU 4G LTE
GLIDER Tokyo / DENTSU Tokyo JAPAN AOI PRO. Tokyo JAPAN
B01 Internet Film
DESTINY
LENOVO JAPAN / THINKPAD
BEACON COMMUNICATIONS Tokyo JAPAN AOI PRO. Tokyo JAPAN
A06 Clothing, Footwear & Accessories
SENSEI (PLEDGE)
NIKE JAPAN CORP. / NIKE BASEBALL
WIEDEN+KENNEDY TOKYO JAPAN AOI PRO. Tokyo JAPAN
Short List