Title Brand Product / Service Entrant Company Location Production Company Location Award
A02 Beverages - Alcoholic & Non-Alcoholic
HAND OF GOD
MALEE SAMPRAN / MALEE
NUDEJEH Bangkok THAILAND PHENOMENA Bangkok THAILAND
THE MAGIC OF FROOTI
PARLE AGRO / FROOTI
CREATIVELAND ASIA Mumbai INDIA NIRVANA FILMS Bangalore INDIA
ANTI-ESTABLISHED
DIAGEO AUSTRALIA / BULLEIT
LEO BURNETT SYDNEY AUSTRALIA FINCH Sydney AUSTRALIA
NODOGOSHI DREAM OF DREAMS
KIRIN BREWERY COMPANY / NODOGOSHI-NAMA
DENTSU Tokyo JAPAN TYO INC. Tokyo JAPAN
A03 Home Furnishing, Appliances, Maintenance & Household Products
DESKMAN
TSURUYA / ROOF TILE
ASATSU-DK Nagoya JAPAN SPOON Tokyo JAPAN
LED 10 YEARS LIVE
TOSHIBA CORPORATION / LED CEILING LIGHT
DENTSU Tokyo JAPAN SUN-AD COMPANY Tokyo JAPAN
Short List
IT ALL STARTS WITH ONE SPOON.
LEBEN / "NONOJI" MAGIC SPOON AND FORK
CREATIVE CONNECTION COMPANY Tokyo JAPAN ALBUQUERQUE FILM Tokyo JAPAN
PATIENCE
FISHER & PAYKEL / FRONT LOADER WITH SMART DRIVE TECHNOLOGY
COLENSO BBDO Auckland NEW ZEALAND FINCH Auckland NEW ZEALAND
SILENCE
FISHER & PAYKEL / KITCHEN PRODUCT RANGE
COLENSO BBDO Auckland NEW ZEALAND FINCH Auckland NEW ZEALAND
SPOT THE BURGLAR
KAWAN LAMA / KRISVIEW
JWT JAKARTA INDONESIA UNLIMITED PRODUCTION Jakarta INDONESIA
RAMSAY
AMERICAN STANDARD INDONESIA / SELECTRONIC TOUCH-FREE VALVE
JWT JAKARTA INDONESIA IMAGINEKA Jakarta INDONESIA
BUTCHER
AMERICAN STANDARD INDONESIA / SELECTRONIC TOUCH-FREE VALVE
JWT JAKARTA INDONESIA IMAGINEKA Jakarta INDONESIA
GHOST
AMERICAN STANDARD INDONESIA / SELECTRONIC TOUCH-FREE VALVE
JWT JAKARTA INDONESIA IMAGINEKA Jakarta INDONESIA
HAPPY BIRTHDAY
PROCTER & GAMBLE / JOY DISHWASHING LIQUID
CAMPAIGNS & GREY Makati City THE PHILIPPINES FILMEX Makati City THE PHILIPPINES
REBORN UMPIRE
RACOLD / RACOLD WATER HEATER
BBDO INDIA Mumbai INDIA OLD SCHOOL FILMS Mumbai INDIA
MRS. PINTO
ANCHOR PANASONIC / PANASONIC SMOOSPEAK VIDEODOOR PHONE
SCARECROW COMMUNICATIONS Mumbai INDIA CODE RED FILMS Mumbai / PIXION Mumbai INDIA
DEVIL
ARS CHEMICAL (THAILAND) CO. / HOY HOY
DENTSU PLUS Bangkok THAILAND MUM FILMS Bangkok THAILAND
ONE RINSE - LAKE
UNILEVER SINGAPORE / FABRIC SOFTENER
OGILVY & MATHER SINGAPORE SINGAPORE GAIA FILMS Waiheke Island NEW ZEALAND
'ONE RINSE - PADI'
UNILEVER SINGAPORE / FABRIC SOFTENER
OGILVY & MATHER SINGAPORE SINGAPORE GAIA FILMS Waiheke Island NEW ZEALAND
FAMILY PORTRAIT
KAO SINGAPORE / MAGICLEAN FLOOR CLEANER
VEER MOTION GRAPHICS Singapore SINGAPORE VEER MOTION GRAPHICS Singapore SINGAPORE
POOPY NO MORE
KAO SINGAPORE / MAGICLEAN TOILET CLEANER
VEER MOTION GRAPHICS Singapore SINGAPORE VEER MOTION GRAPHICS Singapore SINGAPORE
JAPANESE TA-KE
ARS CHEMICAL (THAILAND) CO. / ARS PLUS
DENTSU PLUS Bangkok THAILAND MUM FILMS Bangkok THAILAND
DIVIDE
ARS CHEMICAL (THAILAND) CO. / ARS PLUS
DENTSU PLUS Bangkok THAILAND MUM FILMS Bangkok THAILAND
SUKURA
ARS CHEMICAL (THAILAND) CO. / ARS PLUS
DENTSU PLUS Bangkok THAILAND MUM FILMS Bangkok THAILAND
LAVENDER
ARS CHEMICAL (THAILAND) CO. / ARS PLUS
DENTSU PLUS Bangkok THAILAND MUM FILMS Bangkok THAILAND
A04 Consumer Electronics
ECO TECHNOLOGY
PANASONIC / HOME APPLIANCE CONCEPT
DENTSU Tokyo JAPAN DONT TRY THIS AT HOME PICTURES Hamburg GERMANY
THIS FEELING IS XPERIA
SONY MOBILE COMMUNICATIONS / XPERIA
DENTSU Tokyo JAPAN AOI PRO. Tokyo JAPAN
LIFE IS ELECTLIC
PANASONIC / PANASONIC
DENTSU Tokyo JAPAN ENGINE FILM Tokyo / HORSTON Tokyo JAPAN
GAMES
BLACKBERRY / BLACKBERRY WORLD
GLUE BRANDWORKS / D&H BLURB COMMUNICATIONS New Delhi INDIA EARLY MAN FILMS Mumba INDIA
CHARGE
SAMSUNG / SMART TV
CHI & PARTNERS London UNITED KINGDOM SOMESUCH & CO London UNITED KINGDOM
KING OF TV CITY
SAMSUNG / SMART TV
CHI & PARTNERS London UNITED KINGDOM STINK London UNITED KINGDOM
A05 Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
THE CHALLENGER
HERBAL REVIVAL / JOINT HEALTH SUPPLEMENT
VEER MOTION GRAPHICS Singapore SINGAPORE VEER MOTION GRAPHICS Singapore SINGAPORE
ICE WOMAN
FUMAKILLA LIMITED / COCKROACH FREEZE
HAKUHODO Tokyo JAPAN TAIYO KIKAKU Tokyo JAPAN
GOLD MEDAL
AEKYUNG INDUSTRY / 2080 TOOTHPASTE
JWT KOREA Seoul SOUTH KOREA ORANGE CLOCK Seoul SOUTH KOREA
PERFECT MAN
SCA TISSUE HONG KONG / TOILET PAPER
PUBLICIS WORLDWIDE Hong Kong HONG KONG 1688 Films Bangkok THAILAND
BIOHAIR SHAMPOO - REVENGE
PANION &BF BIOTECH.INC. / BIOHAIR SHAMPOO
ADK TAIWAN CHINESE TAIPEI FISH FILM PRODUCTIONS Taipei CHINESE TAIPEI
HOT GIRLS
UNILEVER / LYNX SHOWER GEL
BBH CHINA Shanghai CHINA GRAVITY FILMS Singapore SINGAPORE
DUAL ACTION
BAYER / CANESTEN PLUS
JWT Sydney AUSTRALIA FILM CONSTRUCTION Auckland NEW ZEALAND
MOISTEN
MAGIC HOLDING / MAGIC MASK
OGILVY & MATHER GUANGZHOU CHINA THW CREATIVE PRODUCTION Shanghai CHINA
BATTING PRACTICE CENTER 1
MURATA KAMPO CHINESE HERBAL MEDICINE / BAIKA GOFUKU GAN
DENTSU CREATIVE X Tokyo JAPAN DENTSU CREATIVE X Tokyo JAPAN
BATTING PRACTICE CENTER 2
MURATA KAMPO CHINESE HERBAL MEDICINE / BAIKA GOFUKU GAN
DENTSU CREATIVE X Tokyo JAPAN DENTSU CREATIVE X Tokyo JAPAN
BATTING PRACTICE CENTER 3
MURATA KAMPO CHINESE HERBAL MEDICINE / BAIKA GOFUKU GAN
DENTSU CREATIVE X Tokyo JAPAN DENTSU CREATIVE X Tokyo JAPAN
Gold Spike
READY WHEN YOU'RE NOT
ALDI AUSTRALIA / MAMIA NAPPIES
BMF Sydney AUSTRALIA JUNGLEBOYS Darlinghurst / METHOD STUDIOS Sydney AUSTRALIA
Bronze Spike
BOOT CAMP
SCA HYGIENE AUSTRALASIA / LIBRA
CLEMENGER BBDO MELBOURNE AUSTRALIA GOODOIL FILMS Sydney AUSTRALIA
WAITING
TROS / TROS ROLL-ON
NUDEJEH Bangkok THAILAND MUM FILMS Bangkok THAILAND
UFO
ESSILOR MANUFACTURING (THAILAND) / CRIZAL
NUDEJEH Bangkok THAILAND PHENOMENA Bangkok THAILAND
ALIVE IS AWESOME
GODREJ CONSUMER PRODUCTS / CINTHOL
CREATIVELAND ASIA Mumbai INDIA NIRVANA FILMS Bangalore INDIA
NEW TV
NEW CONCEPT PRODUCT CO. / LADINA
THE LEO BURNETT GROUP THAILAND Bangkok THAILAND MUCKY MUCK Bangkok THAILAND
STOP
NEW CONCEPT PRODUCT CO. / LADINA
THE LEO BURNETT GROUP THAILAND Bangkok THAILAND MUCKY MUCK Bangkok THAILAND
DISCOVERY TRAILER
P&G / SKII
BEACON COMMUNICATIONS Tokyo / LEO BURNETT GROUP SINGAPORE JAPAN INFINITY PRODUCTIONS London UNITED KINGDOM