| Title | BIG NEWS |
| Brand | CAMGSM CO |
| Product / Service | CELLCARD THOM THOM |
| Category | A14. Commercial Public Services |
| Entrant | PHIBIOUS Phnom Penh, CAMBODIA |
| Entrant Company | PHIBIOUS Phnom Penh, CAMBODIA |
| Advertising Agency | PHIBIOUS Phnom Penh, CAMBODIA |
| Production Company | RED WOLF PRODUCTIONS SDN BHD Kuala Lumpur, MALAYSIA |
| Name | Position |
|---|---|
| Mervyn Cheo | Chief Creative Officer |
| Izwar Zakri | Creative Director |
| Izwar Zakri (Eng)/Pisal Ren (Khmer) | Copywriter |
| Danny Thong/Izwar Zakri/Visal Nong | Art Director |
| Engrid Rosal | Agency Producer |
| Kenny Lim/Kevin Phang | Account Supervisor |
| Palani Periakaruppan | Advertiser's Supervisor |
| Andrew Ngeow/Sue-Ann Tan | Producer |
| James Ashburn | Director |
| Patcharee Tanprasitwat | Editor |
| Two Am Sdn Bhd/Kuala Lumpur | Sound Design/Arrangement |
| The Spice Shop Bangkok | Post Production |
| Mardy Cheav | Account Manager |
| Wong Chun Leong | Cinematographer |
| Wong Chun Leong | Director Of Photography |
| The Spice Shop Bangkok | Editing Company |
Background/Cultural Ref Cambodians love to talk. Which probably explains why they own more than one mobile phone. They are not really that tech savvy as they feel that is for "them town folks". They tell us : "We just want to talk". "Give us talk time". So what better than to actually introduce a pre-paid SIM card that comes preloaded with 10,000 minutes and does not expire? And what news could possibly be bigger than this - King Kong? Film Synopsis Spot starts with Kong getting a lot of attention as he "visits" Phnom Penh. He creates quite a stir, as Cambodia has never seen anything this big, literally. Lots of people gather round to see this "sensation". Sensing his "big moment" Kong prepares himself to face the camera. However, the crowd gets distracted at another "big" news and head over to gather around this newer and bigger sensation - the SIM Cellcard Thom Thom. (Thom Thom means "big big" in Khmer. Do pardon the English subtitles, as it is a direct translation from Khmer).