TATEKAITEN

TitleTATEKAITEN
ClientMIZUNO
Product / ServiceIGNITUS3
CategoryA06. Clothing, Footwear & Accessories
EntrantTHE DIRECTORS ALLIANCE Tokyo, JAPAN
Entrant Company THE DIRECTORS ALLIANCE Tokyo, JAPAN
Advertising Agency STANDARD ADVERTISING Osaka, JAPAN
Production Company THE DIRECTORS ALLIANCE Tokyo, JAPAN

Brief Explanation

Keisuke Honda, FIFA Japan team leader, soccer player took three years to find new goal shoot "TATEKAITEN" which is the vertical spin ball. This Film showing every movement of athlete activity of muscle, eye, ball, field and boots IGNITUS3. And this is first time ever film which capture the vertical spin ball. In the story, Keisuke alone in the stadium, imagine his vision of kicking the ball and make it goal, his vision will become true with his whole body act only. His vision is clear, his boot is designed for it, now he makes it happen.

Credits

Name Position
Tadahiko Hashimoto/Nick Uemura Creative Director
Tadahiko Hashimoto Copywriter
Yuji Shiota Art Director
Nick Uemura Agency Producer
Kenta Fujimoto Account Supervisor
Toshiji Maitani/Tetsuhisa Kimura Advertiser's Supervisor
Nick Uemura Producer
Yuji Shiota Director
M Shiragaki Editor
Company3 Post Production
Takahiro Onuki Cameraman
Takeshi Thomas Lighting
Jonsi/Jonsi/Grow Till Tall Music
Kenta Fujimoto Account Manager
Nick Uemura/Yuji Shiota Planner
Toshihiko Takashima Production Designer
Martin Ahlgren Cinematographer
Martin Ahlgren Director Of Photography
Mcray Editing Company
Tomonori Takahashi/Arihiro Saito ProductionManager
Cast: Keisuke Honda/Special Thanks: Dean O'connor/Edna Pletchetero/Satoshi Miyamoto/Taku Omoto Other Credits