UFO

TitleUFO
ClientESSILOR MANUFACTURING (THAILAND)
Product/ServiceCRIZAL
CategoryA05. Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
EntrantNUDEJEH Bangkok, THAILAND
Entrant Company NUDEJEH Bangkok, THAILAND
Advertising Agency NUDEJEH Bangkok, THAILAND
Production Company PHENOMENA Bangkok, THAILAND

Brief Explanation

To demonstrate the various benefits of the multi-coat clear lens from Crizal, what at first appears to be a UFO as seen through a scratchy, smudgy screen turns out to be a simple saucepan lid as the screen becomes superbly clear. Or is there more to that? Pay-off: See clearly. See for real. Crizal.

Credits

Name Position
Jureeporn Thaidumrong Chief Creative Officer
Jureeporn Thaidumrong Executive Creative Director
Pansoon Sugandhapatibhaga Creative Director
Adam Siriraka Copywriter
Natthapong Sriprasard/Sirichai Yotathikunchai Art Director
Kanoksak Meevuthi/Kidthungsamer Thongdang Agency Producer
Chantana Thunduan Account Supervisor
Thanonchai Sornsriwichai Director
Cine Digital Sound Design/Arrangement
Oriental Post Post Production
Niranda Thongprasert Account Manager
Pradhana Chariyavilaskul Planner