EARLY MORNING AIR

TitleEARLY MORNING AIR
BrandHYUNDAI MOTOR COMPANY
Product / ServiceHYUNDAI SONATA
CategoryA08. Cars & Automotive Services
EntrantINNOCEAN WORLDWIDE Seoul, SOUTH KOREA
Entrant Company INNOCEAN WORLDWIDE Seoul, SOUTH KOREA
Advertising Agency INNOCEAN WORLDWIDE Seoul, SOUTH KOREA
Production Company PLANIT Seoul, SOUTH KOREA

Credits

Name Position
Han Jeong Seok Chief Creative Officer
Kim Hye Kyoung Executive Creative Director
Kim Jung A Creative Director
Shin Yeo Reum Copywriter
Kwon Sung Chul Art Director
Kim Bae Sung Agency Producer
Yang Su Kyoung Account Supervisor
Lee Young Jin Advertiser's Supervisor
Kim Hyung Kyun Producer
You Seong Jae Director
Lee Jung Mi Account Manager
Moon Bo Sung Planner
Vixen Editing Company

Brief Explanation

In the opening, one misty forest, Sonata is riding Next scene contains sound of grass wave and breeze, and variety of sceneries of early morning. Accordingly, window opens and the driver feels the breeze. A copy "The window isn't for blocking the wind, but for cherishing the breeze" is come with a saying that feel the Sonata in degage and with full of emotion.