Title | COMPACT. |
Brand | KYOWA CORPORATION. |
Product / Service | HUWARII RANDOSELS |
Category | A06. Clothing, Footwear & Accessories |
Entrant | DENTSU Tokyo, JAPAN |
Entrant Company | DENTSU Tokyo, JAPAN |
Advertising Agency | DENTSU Tokyo, JAPAN |
Production Company | PICT Tokyo, JAPAN |
Name | Position |
---|---|
Hisashi Katsumura | Executive Creative Director |
Yukie Tamura/Satoshi Umeda | Creative Director |
Satoshi Umeda | Copywriter |
Yukie Tamura | Art Director |
Megumi Shimada | Agency Producer |
Mitsuhiro Murata/Atsushi Narisawa | Account Supervisor |
Akira Suzuki | Producer |
Akira Horii | Director |
Minoru Futatsugami/Norifumi Kasai | Editor |
Yuka Watanabe/Tomy Sasa/Erito Ayaki | Sound Design/Arrangement |
Gravy Inc | Post Production |
Kentaro Ohira/Taizo Hazama/Takuya Yokoyama/Shogo Minamikawa | Animation |
Yoshito Matsuyama | Lighting |
Tamurapan/Satoshi Umeda/Randosel Debut | Music |
Satoshi Umeda | Planner |
Tomohito Tanaka | Cinematographer |
Digital Egg | Editing Company |
Yoshio Sakaguchi/Akihumi Obara | Other Credits |
Randosels (from the Dutch 'ransel') are backpacks used by primary schoolchildren in Japan. Pre-school children look forward to the day they can carry their own randosels. Kyowa Corporation developed a compact randosels without the hem.