| Title | TABLET MAN |
| Brand | TOSHIBA |
| Product / Service | TOSHIBA TABLET |
| Category | C02. Viral & Email Marketing, e-cards etc. |
| Entrant | GREAT WORKS Tokyo, JAPAN |
| Entrant Company | GREAT WORKS Tokyo, JAPAN |
| Advertising Agency | GREAT WORKS Tokyo, JAPAN |
| Name | Company | Position |
|---|---|---|
| Takuro Watabe | Director/Dp | |
| Oki Kobayashi | Taiyo Kikaku | Producer |
| Kevin Lee | Great Works China | Editor |
| Momo Shou | Great Works China | Art Director |
| Double Du | Great Works China | Associate Creative Director |
| Junichi Saito | Great Works China | Account Director |
| Angel Ye | Great Works China | Chief Creative Officer |
| Kasumi Kanazawa | Great Works | Production Manager |
| Yo Suzuki | Great Works | Executive Creative Director |
| Takafumi Arai | Toshiba | Client Superviser |
People spend a lot of time with smartphone in public and even with friends. How can we encourage people to communicate each other and share it? TabletMan represents “Leading Innovation” of Toshiba as unique symbol. TabletMan garment stands as platform for connecting individuals with interactive activities, giving people the opportunity to experience Toshiba technology and building new relationship with brand. TabletMan is equipped with a number of tablets, inviting people interacting with tablets, and asking people to leave their wishes and own stories in APP, as voice for the future - everything is recorded and shared in the world immediately.