| Title | CREATIVE IPPL-SAMSUNG GALAXY SIII CORRELATION ADS |
| Brand | SAMSUNG |
| Product / Service | SAMSUNG MOBILE |
| Category | C01. Online Video |
| Entrant | CHEIL OPENTIDE Beijing, CHINA |
| Entrant Company | CHEIL OPENTIDE Beijing, CHINA |
| Advertising Agency | CHEIL OPENTIDE Beijing, CHINA |
| Name | Company | Position |
|---|---|---|
| Joyce Lu | Cheil Opentide | Am |
| Xiayi Li | Cheil Opentide | Ad |
| Amanda Guo | Cheil Opentide | Am |
| Cherry Lan | Cheil Opentide | Ad |
| Jack Hao | Cheil Opentide | Gcd |
| Larry Sun | Cheil Opentide | Gad |
The audience rating of TVC hot TV plays soared in China network video media in 2012. But for Samsung mobile phone, the product cycle that lasts about one year cannot wait for lengthy making, examination and approval of movies and TV plays. Create an iPPL form more suited to China-correlation ads, look for the current hot TV play stars to make SIII video ads, and display the ads before network plays that are starred by the same person.