Title | INSTANT NEWS SATIRE |
Brand | SAMSUNG |
Product / Service | SAMSUNG GALAXY NOTE II |
Category | B02. Consumer Products |
Entrant | COLENSO BBDO Auckland, NEW ZEALAND |
Entrant Company | COLENSO BBDO Auckland, NEW ZEALAND |
Advertising Agency | COLENSO BBDO Auckland, NEW ZEALAND |
Advertising Agency 2 | PROXIMITY NEW ZEALAND Auckland, NEW ZEALAND |
Name | Company | Position |
---|---|---|
Rachel Mcauley | Samsung | Mobile Communication Manager |
Peter Bromhead | N/A | Cartoonist |
Nanette Miles | Toybox | Production Company Producer |
Toybox | Production Company | |
Vikash Deepchand | Colenso Bbdo | Digital Developer |
Craig Thompson | Colenso Bbdo | Digital Designer |
Toby Yonge | Starcom | Senior Planner |
Jason Sullivan/Melissa Evans | Apn Digital | Media Strategist |
Mike Cornwell | Samsung | Marketing Director |
Andy Mcleish | Colenso Bbdo | Head Of Planning |
Amanda Theobald/Jen Storey | Colenso Bbdo | Agency Producer |
Justine Boyd | Colenso Bbdo | Group Account Director |
Ben Polkinghorne | Colenso Bbdo | Copywriter |
Anna Stickley | Colenso Bbdo | Art Director |
Dan Wright | Colenso Bbdo | Digital Creative Director |
Levi Slavin | Colenso Bbdo | Creative Director |
Nick Worthington | Colenso Bbdo | Creative Chairman |
News is available instantly online yet the humble newspaper cartoon lags a day behind. So, to showcase that the Samsung Galaxy Note 2 is perfect for effortless and instant creativity, we made Instant Satire. Every day for a month New Zealand’s most respected and awarded cartoonist, Peter Bromhead, reacted instantly to top online news stories. The phone empowered him to draw a cartoon that appeared instantly next to the story it related to. The cartoon could finally keep up with the news. Thanks to the Note 2 and Peter, we went beyond the banner. We became part of the content.