Title | HYSAN PLACE 360 DIGITAL SOLUTION |
Brand | LEE GARDENS |
Product / Service | SHOPPING MALL |
Category | D01. Integrated Digital Campaign |
Entrant | DESIGNERCITY Hong Kong, HONG KONG |
Entrant Company | DESIGNERCITY Hong Kong, HONG KONG |
Advertising Agency | DESIGNERCITY Hong Kong, HONG KONG |
Name | Company | Position |
---|---|---|
Herbert Lee | Designercity | Technology Director |
Maggie Leung | Designercity | Art Director |
Leo Tsui | Designercity | Strategic Account Director |
Marco Lam | Designercity | Strategic Creative Director |
The pioneer for a new generation of malls offering connected experiences to customers, using digital inspiration to make the familiar feel special. Our integrated solution is designed to enhance every aspect of Hysan Place shopping and dining. With online, mobile, social media, and wayfinding, technology enhances each experience. Website offers blogs, promotions, happenings and information such as shop/dining listings. 3D Wayfinding kiosks show how to reach your shopping/dining destination - make a restaurant booking at the F&B kiosk. A mobile app keeps shoppers aware of offers and the Facebook promotion page has attracted more than 20,000 Likes.