SANGSOM SAVES SANGSOM

TitleSANGSOM SAVES SANGSOM
BrandTHAI BEVERAGE CO., LTD.
Product / ServiceSANGSOM
CategoryA05. Consumer Services / Business to Business
EntrantSOUR BANGKOK, THAILAND
Idea Creation SOUR BANGKOK, THAILAND
Media Placement SOUR BANGKOK, THAILAND
PR SOUR BANGKOK, THAILAND

Credits

Name Company Position
Pimmard Leenutaphong Sour Bangkok Client Service
Damisa Ongsiriwattana Sour Bangkok Creative
Damisa Ongsiriwattana Sour Bangkok Creative
Gunwara Osathanond SOUR Bangkok Media
Popethorn Parkpittchaya Sour Bangkok Media
Somruetai Sanchayakorn Sour Bangkok Client Service
Suparak Tosaksri SOUR Bangkok Creative
Napas Warasestasak Sour Bangkok Media
Kusuma Ruchakityanon Sour Bangkok Creative
Kusuma Ruchakityanon Sour Bangkok Creative
Supakorn Tanongka Sour Bangkok Creative
Padcha Tanviruch Sour Bangkok Creative
Montol Kawjang Sour Bangkok Creative
Sinsarin Wongtheptean Sour Bangkok Creative
Sucheewa Sukchairungsan Sour Bangkok AE

Background

‘Sangsom’ which means ‘Full Moon’ in Thai, is one of the most generic name for local businesses. From Sangsom Street Food, Sangsom Noodle Shop, Sangsom Barber, Sangsom Market, to Sangsom Tour Bus and more But the only Sangsom that Thai people know by heart is ‘Sangsom’ Thai Rum Brand.As the Pandemic hit the locals hard..It is time for the most famous ‘Sangsom’ name to save others.