Title Brand Product / Service Entrant Company Location Production Company Location Award
A01 Consumer Goods
THE CROWD-SAUCED AD
UNI-PRESIDENT SOUP DAREN
INSTANT NOODLE
LEO BURNETT SHANGHAI CHINA MOD PRODUCTION
Shanghai
CHINA
Short List
SQUID GAME
MALAYSIA DAIRY INDUSTRIES
MARIGOLD HL CHOCOLATE MILK
GOODFELLAS Singapore SINGAPORE GOODFELLAS
Singapore
SINGAPORE
SAMSUNG #VIDEOSNAPCHALLENGE
SAMSUNG
SAMSUNG GALAXY S21
WE ARE SOCIAL Sydney AUSTRALIA
Bronze
REPACK "M"Y JOURNEY
MARS
MARS WRIGLEY
RUDER FINN GZ Guangzhou CHINA RUDER FINN GZ
Guangzhou
CHINA
ABANS - SLEEP OVER CAMPAIGN
ABANS PLC
LG MASTER COOL SERIES
ADA DIGITAL SINGAPORE PVT LTD Colombo SRI LANKA
#PRIDEHAIR
THE PROCTER & GAMBLE COMPANY
PANTENE
GREY Tokyo JAPAN TYO DRIVE
Tokyo
JAPAN
Grand Prix
A02 Healthcare
THRIVE BY FIVE
THE MINDEROO FOUNDATION
THRIVE BY FIVE INITIATIVE
M&C SAATCHI Sydney AUSTRALIA FINCH
Sydney
AUSTRALIA
Short List
THE BIRDS AND THE BEES 2.0
THAI NIPPON RUBBER INDUSTRY PUBLIC COMPANY LIMITED
ONETOUCH
YELL ADVERTISING Bangkok THAILAND
DERM E-BAZAAR
BAYER
BEPANTHEN AND CANESFRESH
MEDIACOM Jakarta INDONESIA
DEPRESSION CAN BE EVERYWHERE
PFIZER
PRISTIQ
WEBER SHANDWICK Hong Kong CHINA VANTAGE SOLUTIONS LTD
Hong Kong
JODI LAI
Hong Kong
CHINA
CHEERBLEEDERS
BONDS
BONDS BLOODY COMFY UNDIES
SPECIAL Sydney AUSTRALIA REVOLVER
Sydney
AUSTRALIA
Short List
A03 Travel, Leisure, Retail, Restaurants & Fast Food Chains
MAKE LOCAL FAMOUS
UBER EATS
UBER EATS
SPECIAL Sydney AUSTRALIA FILM FACTORY
Hong Kong
HONG KONG
IN A RELATIONSHIP WITH LOTUS'S
LOTUS'S
LOTUS'S 2021 BIGGEST SALES
LEO BURNETT Bangkok THAILAND DIGITAS THAILAND
Bangkok
THAILAND
GET IT WEEK FT. ATOME KITTENS
ATOME
GET IT WEEK
VAYNERMEDIA APAC Singapore SINGAPORE LITTLE RED ANTS CREATIVE STUDIO
Singapore
SINGAPORE
'FRIENDJACK': A CELEBRITY CAMPAIGN WITHOUT EVER SHOWING THE CELEBRITY
MCDONALD'S
MCDONALD'S 24/7
DDB Hong Kong HONG KONG DDB
Hong Kong
HONG KONG
A04 Media / Entertainment
YOUTUBE MUSIC NIGHT HONG KONG 2020
YOUTUBE, GOOGLE
YOUTUBE MUSIC NIGHT
ESSENCE Shanghai CHINA PRIME CONCEPTS LIMITED
Hong Kong
HONG KONG
THE UNFILTERED HISTORY TOUR
VICE WORLD NEWS
VICE WORLD NEWS
DENTSU WEBCHUTNEY Bengaluru INDIA DENTSU WEBCHUTNEY
Mumbai
PIXEL PARTY
New Delhi
VICE MEDIA
London
INDIA
UNITED KINGDOM
Short List
THE FAMILY MAN JOB HUNT
AMAZON PRIME VIDEO INDIA
THE FAMILY MAN S2 - AMAZON PRIME VIDEO IN
SOCHEERS Mumbai INDIA
Bronze
RED NOTICE - NETFLIX - BACHKE REHNA RE BABA
NETFLIX INDIA
NETFLIX INDIA
CREATIVELAND ASIA Mumbai INDIA CATNIP
Mumbai
INDIA
MUSIC VIDEO FOR ALL
ADOBE
KOHH “2 CARS” MUSIC VIDEO CHALLENGE
ENJIN Tokyo JAPAN
MONEY HEIST - SEASON 5 INDIA
NETFLIX
MONEY HEIST SEASON 5 CAMPAIGN
CREATIVELAND ASIA Mumbai INDIA JUGAAD MOTION PICTURES
Mumbai
INDIA
HASEEN DILLRUBA - NETFLIX INDIA
NETFLIX INDIA
NETFLIX INDIA
CREATIVELAND ASIA Mumbai INDIA
END OF YEAR - REWIND
NETFLIX
NETFLIX - END OF YEAR
CREATIVELAND ASIA Mumbai INDIA ENTOURAGE FILMS
Mumbai
INDIA
A06 Not-for-profit / Charity / Government
WE GOT THIS
WWF, TEMASEK FOUNDATION, GREEN IS THE NEW BLACK
YOUTH SUSTAINABILITY INCUBATOR
GREY Singapore SINGAPORE
TOUGH PEOPLE VS SHOCK COLLAR
SPCA
SPCA
HECKLER SG Singapore SINGAPORE HECKLER SG
Singapore
SINGAPORE
OVERSHOOT DAY
CHANGE
AA
CHANGE VIETNAM Ho Chi Minh City VIETNAM
IT'S NOT A HOLIDAY, IT'S A SINGAPOLIDAY
SINGAPORE TOURISM BOARD
SINGAPOREDISCOVERS VOUCHERS
HEPMIL MEDIA GROUP Singapore SINGAPORE
EMPOWER MOVES
UN WOMEN AUSTRALIA
GENDER EQUALITY
THE MONKEYS, PART OF ACCENTURE SONG Sydney AUSTRALIA RABBIT CONTENT
Sydney
AUSTRALIA
Bronze
B01 Community Management
END OF YEAR - REWIND
NETFLIX
NETFLIX - END OF YEAR
CREATIVELAND ASIA Mumbai INDIA ENTOURAGE FILMS
Mumbai
INDIA
B02 Real-time Response
YOUTUBE MUSIC NIGHT HONG KONG 2020
YOUTUBE, GOOGLE
YOUTUBE MUSIC NIGHT
ESSENCE Shanghai CHINA PRIME CONCEPTS LIMITED
Hong Kong
HONG KONG
TIBE FOR LOVE
UBER EATS
UBER EATS
SPECIAL Sydney AUSTRALIA SCOUNDREL
Sydney
CHEE PRODUCTIONS
Sydney
AUSTRALIA
Bronze
SAVE YOURSELF CAMPAIGN
TONIK DIGITAL BANK
BANK
ACE SAATCHI & SAATCHI ADVERTISING Manila THE PHILIPPINES ACE SAATCHI & SAATCHI ADVERTISING
Manila
THE PHILIPPINES
LULLABIES
NO UGLY
NO UGLY SLEEP
INNOCEAN WORLDWIDE AUSTRALIA Sydney AUSTRALIA
AXE YOUR EX
TINDER INDIA
TINDER INDIA
DENTSU WEBCHUTNEY Mumbai INDIA
A SWEET ‘N SOUR SAUCY CRISIS
MCDONALD'S
MCNUGGET
LEO BURNETT Taipei TAIWAN
B03 Social Data & Insight
TWENTY TWO YEARS 6OAL
THAIBEV MARKETING CO., LTD.
KULOV VODKA
GREYNJ UNITED Bangkok THAILAND GREYNJ UNITED
Bangkok
HELLO FILMMAKER
Bangkok
THAILAND
A SWEET ‘N SOUR SAUCY CRISIS
MCDONALD'S
MCNUGGET
LEO BURNETT Taipei TAIWAN
#SAYAWAWAN
JSKK
COMMUNITY
JSKK (JARINGAN SOLIDARITAS KORBAN UNTUK KEADILAN) JAKARTA INDONESIA
B04 Innovative Use of Community
WE GOT THIS
WWF, TEMASEK FOUNDATION, GREEN IS THE NEW BLACK
YOUTH SUSTAINABILITY INCUBATOR
GREY Singapore SINGAPORE
THE AWAKENING
TENCENT GAMES
CODE:D-BLOOD
TWITTER ASIA PACIFIC Singapore SINGAPORE
SNICKERS EXAM BUDDIES
MARS WRIGLEY
SNICKERS
MEDIACOM Shanghai CHINA
INTEL GAMER DAYS - #KITAGAMERKITAMALAYSIAN
INTEL
INTEL GAMER DAYS
VMLY&R COMMERCE MALAYSIA Kuala Lumpur MALAYSIA RESERVOIR WORLD
Kuala Lumpur
MALAYSIA
HAVE A BITE
NESTLÈ
KITKAT
WUNDERMAN THOMPSON Sydney AUSTRALIA SHUTTERLOCK LIMITED BRIDGE STREET
Nelson
REVOLVER
Sydney
NEW ZEALAND
AUSTRALIA

Gold Spike

COLLECTIVE POWER OF SMALL ACTIONS
RE-
LIGHTLY SALTED CASHEWS, LIGHTLY SALTED NUT MIX, NATURAL SALTED CASHEWS, LIGHTLY SALTED ALMONDS, AND NUTTY COOKIES
ADA DIGITAL SINGAPORE PTE LTD SINGAPORE ADA DIGITAL SINGAPORE PTE LTD
SINGAPORE
AXE YOUR EX
TINDER INDIA
TINDER INDIA
DENTSU WEBCHUTNEY Mumbai INDIA
C01 Content Placement
REPACK "M"Y JOURNEY
MARS
MARS WRIGLEY
RUDER FINN GZ Guangzhou CHINA RUDER FINN GZ
Guangzhou
CHINA
HIDDEN RUNWAY
SAMSUNG
SAMSUNG
CHE PROXIMITY Sydney AUSTRALIA THE POOL COLLECTIVE
Sydney
AUSTRALIA
C02 Innovative Use of Influencers
UNDER ARMOR'S #U1ST CAMPAIGN
UNDER ARMOR
UNDER ARMOR
INVNT SINGAPORE INVNT
SINGAPORE
TROPICAL WHOPPER
UBER EATS
HUNGRY JACKS, UBER EATS
SPECIAL Sydney AUSTRALIA HOOLIGAN COLLECTIVE
Sydney
AUSTRALIA
TOUGH PEOPLE VS SHOCK COLLAR
SPCA
SPCA
FORSMAN & BODENFORS Singapore SINGAPORE HECKLER SG
Singapore
SINGAPORE