Write a short summary of what happens in the radio or audio execution or campaign.

Nowadays, a sneeze, no matter how innocent, is enough reason to be shunned in public. This radio campaign riffs on some of the most unpopular everyday people in order to make an everyday cold relief medicine more popular. At the start of each ad, we hear a sneeze building up, and when it’s released, the character emerges. The campaign features characters that nobody wants to encounter in public – racists, homophobes, even a toxic ex. And as the announcer begins to close, he offers the brand. Tuseran Forte, as the antidote. Each one closes with a lighthearted jab about the pariah, but should symptoms persist: a reminder to see a healthcare professional.

Script & Translation. Provide a full English script and translation of any audio.

TUSERAN FORTE “PARIAH-ASIAN” RC JAKE: AHHHH---AHHHHHH--- CHOO-you Asians look alike! AVO: Sneezing in public? These days it’s just as despicable as being a backward-thinking racist. Take Tuseran Forte even at the first sign of an innocent sneeze. But if symptoms persist, please consult your doctor. Not your liberal activist college roommate.