OYO CARE PRESS ADS

TitleOYO CARE PRESS ADS
BrandOYO
Product / ServiceOYO
CategoryC07. Corporate Purpose & Social Responsibility
EntrantOYO HOTELS AND HOMES PVT LTD. Gurgaon, INDIA
Idea Creation OYO HOTELS AND HOMES PVT LTD. Gurgaon, INDIA
Production OYO HOTELS AND HOMES PVT LTD. Gurgaon, INDIA

Credits

Name Company Position
Mayur Hola OYO Hotels & Homes Pvt. Ltd. Creative conceptualisation & supervision
Prateek Suri OYO Hotels & Homes Pvt. Ltd. Creative supervision
Sanghamitra Chakraborty OYO Hotels & Homes Pvt. Ltd. Implementation & supervision
Rajat Agarwal OYO Hotels & Homes Pvt. Ltd Design conceptualization and supervision
Nishant Jayaswal OYO Hotels & Homes Pvt. Ltd Strategy planning
Satabhisa Bhaumik OYO Hotels & Homes Pvt. Ltd. Copy support
Naman Kumar OYO Hotels & Homes Pvt. Ltd. Design Support
Anissha Mazumder OYO Hotels & Homes Pvt. Ltd Copy support
Sunil Kumar OYO Hotels & Homes Pvt. Ltd Design Support

Translation. Provide a full English translation of any text.

NA

Please tell us how the brand purpose inspired the work

In April-May 2021, India was struck with the second wave of COVID 19 — a calamity so severe that we lost close to 150K people. Stretched to the breaking point of the healthcare system, the shortage of material and infrastructure caused deaths that could have been avoided. People struggled for oxygen supplies, medication, even to find a place to be sick in isolation. To help our community continue in their evolution, OYO evolved from helping people step out to an OYO which helped stay indoor. We became what our customers needed us to be. With over 19,000+ hotels and homes across India, OYO hotels transformed into OYO Care. We did whatever it took to help people — supplied oxygen cylinders, raised funds, and turned our properties into isolation centres.