FATE ALPHA & OMEGA

TitleFATE ALPHA & OMEGA
BrandGMM GRAMMY
Product / ServiceCOCKTAIL
CategoryB01. Brand & Communications Design
EntrantKRUENGKAO COMPANY LIMITED Bangkok, THAILAND
Idea Creation KRUENGKAO COMPANY LIMITED Bangkok, THAILAND
Production ILLUSION CGI STUDIO Bangkok, THAILAND
Additional Company GMM GRAMMY Bangkok, THAILAND

Credits

Name Company Position
Puntapol Prasarnrajkit KRUENGKAO COMPANY LIMITED Executive Producer

Cultural / Context information for the jury

COCKTAIL is a famous gothic rock band in Thailand, one of top 3 most famous musicians here and definitely the longest standing one (almost 20 years). Fans from all generations have been eagerly waiting for them to launch new songs for a few years now. And for the first time ever, COCKTAIL will launch their most epic album yet – with 22 songs separated into two parts. To promote it, we need an album cover, posters and outdoor materials that match the music.

Translation. Provide a full English translation of any text.

N/A

Tell the jury about the art direction.

COCKTAIL is a gothic rock band. So the art direction is a cross between traditional tarot style, weaved with meaning of the songs and stories behind. Since it consists of two albums, then it’s also styled in two parts - Alpha & Omega - the beginning and the end.