'TOMORROW WANTS ITS CAR BACK'

Short List
Title'TOMORROW WANTS ITS CAR BACK'
BrandHYUNDAI
Product / ServiceHYUNDAI TUCSON
CategoryA05. Cinematography
EntrantSCOUNDREL Sydney, AUSTRALIA
Idea Creation INNOCEAN WORLDWIDE AUSTRALIA Sydney, AUSTRALIA
Production SCOUNDREL Sydney, AUSTRALIA

Credits

Name Company Position
Wes Hawes Innocean Australia Executive Creative Director:
Dan O’Connell Innocean Australia Creative Director
Mitchell Sutton Innocean Australia Art Director
Josh Campbell Innocean Australia Creative Team
Karl Bates Innocean Australia Head of Strategy
Romy Briers Innocean Australia Head of CX
Ian Hartley Innocean Australia Client Partner
Ian Hartley Innocean Australia Client Partner
Vincent Pled Innocean Australia Senior Account Director
Sarah Gardan Innocean Australia Account Director
Craig Sloane Innocean Australia Director of Integrated Production
Louis Moore Innocean Australia Integrated Producer
Warrick Nicholson Innocean Australia Senior Integrated Producer
Juliana Bacmaga Innocean Australia Finished art/Design
Michael Spiccia Scoundrel Director
Adrian Shapiro Scoundrel Executive Producer
Kate Gooden Scoundrel Executive Producer
Jeremy Rouse Scoundrel Director of Photography
Mark Burnett The Editors Editor
Justin Bromley Fin Design & Effects VFX Supervisor
Alastair Stephen Fin Design & Effects Head of Visual Effects / EP
Simon Clarke Fin Design & Effects CG Supervisor
Alex Patterson Fin Design & Effects Flame Artist
Isabelle Howarth Fin Design & Effects VFX Producer
Ben Eagleton BE Colour Colourist
Simon Lister Squeak E. Clean Studios Creative Director / Sound Designer
Emma Hodge Squeak E. Clean Studios Head of Production - Sound
Elliott Wheeler Turning Studios Composer
Carla de Menezes Ribeiro Turning Studios Music Producer

Write a short summary of what happens in the film.

The car displayed in this film is so forward thinking, so technologically advanced and so good looking, that even a group of high-tech, highly futuristic robots are amazed by its impeccable design. A car that looks so futuristic that it really shouldn’t be available in 2021. The bold design expresses an innovation led future. The campaign execution sees robots coming from the future to steal back what is rightfully theirs from 2021. We see robots creep from the bushes, luxuriate in the vehicle’s good looks, experience its incredible tech, and then frantically drive the car back to the future.