| Title | PERFORMANCE ENHANCING MUSIC |
| Brand | SAMSUNG |
| Product / Service | SAMSUNG |
| Category | B04. Media / Entertainment |
| Entrant | CHE PROXIMITY Sydney, AUSTRALIA |
| Idea Creation | CHE PROXIMITY Sydney, AUSTRALIA |
| Production | REVOLVER Sydney, AUSTRALIA |
| Production 2 | RESONANCE - SONIC BRANDING Sydney, AUSTRALIA |
| Production 3 | BIG SYNC MUSIC Sydney, AUSTRALIA |
| Post Production | THE GLUE SOCIETY STUDIOS Sydney, AUSTRALIA |
| Additional Company | THE GLUE SOCIETY Sydney, AUSTRALIA |
| Additional Company 2 | CITIZEN JANE CASTING Sydney, AUSTRALIA |
| Name | Company | Position |
|---|---|---|
| Gavin McLeod | CHEP Network | Chief Creative Officer |
| Justin Ruben | CHEP Network | Executive Creative Director |
| Richard Shaw | CHEP Network | Creative Director |
| Jeremy Hogg | CHEP Network | Creative Director |
| Daniel Smith | CHEP Network | Senior Art Director |
| Ernie Ciaschett | CHEP Network | Senior Copywriter |
| Tash Johnson | CHEP Network | Head of Strategic Production |
| Sophia Tubby | CHEP Network | Executive Producer |
| Jonny Berger | CHEP Network | Managing Partner |
| Grace Vizor | CHEP Network | Group Account Director |
| Peter Thomas | CHEP Network | Account Director |
| Tim McPherson | CHEP Network | Head of Art |
| Charlotte Bruton | CHEP Network | Head of Mixed Reality |
| Mary Anne Truong | CHEP Network | Operations Director |
| Tim Russell | CHEP Network | Head of Communications Planning Media |
| Ian Lew | Resonance Sonic Branding | Managing Director |
| Ramesh Sathiah | Resonance Sonic Branding | Music Director |
| Ralph Van Dijk | Resonance Sonic Branding | Audio Director |
| Dominic Burnham | Resonance Sonic Branding | Senior Brand Consultant |
| Michael Szumowski | Big Sync Music | Music Supervisor/ Country Manager |
| Michael Ritchie | Revolver | Managing Director/Co-Owner |
| Pip Smart | Revolver | Executive Producer/Partner |
| Jasmin Helliar | Revolver | Executive Producer |
| Cathy Rechichi | Revolver | Producer |
| Jordan Maddocks | Revolver | Director of Photography |
| Scott Stirling | The Glue Society | Post Production Supervisor |
| Andy Clarkson | The Glue Society | Grade |
| Viv Baker | The Glue Society | Online |
| Abby Sie | SongZu | Sound Design & Mixing |
In this short documentary we explore the power of personalised music to enhance the performance of Australian Olympic athletes preparing for the Tokyo Olympics. We hear sport scientists, audio experts and athletes talking about the power of mental preparation, and music to get them in the right headspace for optimal performance. We realise that instead of lung capacity tests, these preparations are testing the brain activity created by a range of personalised music tracks designed to optimise the athlete’s performance. Every beat, lyric, instrument and artist was chosen to match the athletes desired mind-state, event, and musical preference, enhanced by audio-triggers including isochronic tones, performance pace, personal mantras and cadence. We see the athletes overjoyed to receive their scientifically tested personalised tracks and hear the impact it has made to their preparations for the Olympics.