| Title | I'M CRAZY ABOUT... |
| Brand | OHAYO DAIRY PRODUCTS CO., LTD. |
| Product / Service | BRULEE |
| Category | B01. Consumer Goods |
| Entrant | OHAYO DAIRY PRODUCTS CO., LTD. Tokyo, JAPAN |
| Idea Creation | SPICEBOX Tokyo, JAPAN |
| Production | AOI PRO. INC. Akasaka, Tokyo, JAPAN |
| Name | Company | Position |
|---|---|---|
| Yuhei Mano | spicebox, inc. | Creative Director |
| Yuma Nishiyama | spicebox, inc. | Art Director |
| Kosei Ohara | spicebox, inc. | Creative Producer |
| Shoji Takagi | AOI Pro. | Producer |
| Miwa Mitsumoto | AOI Pro. | Production manager |
| Shin Murota | AOI Pro. | Director |
| Ryuichiro Imae | KIT | Director of Photography |
| Aomi Osada | Free | Gaffer |
| Arisa Mimori | Free | Stylist |
| Rina Maeda | AOI Pro. | Casting |
| Rei Ogawa | Free | Offline Editor |
| Takefumi Saito | IMAGICA Lab. | Colorist |
| Hidenori Tanaka | IMAGICA Lab. | Online Editor |
| Reiichi Yoshisa | IMAGICA Lab. | Sound Mixer |
| Junichi Uga | soundroid | Sound Effects |
One day, a woman suddenly "cracked" her smartphone with an ecstatic look on her face. Since then, she became crazy about something "cracked" in several situations all day long. She felt everything like "BRULEE" because she had been obsessed with the crisp on the surface of it.