PRINT V/S COVID

Short List
TitlePRINT V/S COVID
BrandFREE PRESS JOURNAL
Product / ServiceFREE PRESS JOURNAL
CategoryC04. Social Behaviour
EntrantTAPROOT DENTSU Mumbai, INDIA
Idea Creation TAPROOT DENTSU Mumbai, INDIA

Credits

Name Company Position
Santosh Padhi Taproot Dentsu Chief Creative Officer & Founder
Yogesh Rijhwani Taproot Dentsu Creative Director
Nilesh Naik Taproot Dentsu SeniorArt Director
Krishna Iyer Taproot Dentsu Editor

Please tell us about the social behaviour that inspired the work

After few weeks the print ad become the social media content that got circulated to remind the people of the nation as each ad was addressing a different issue and hence we saw on daily basics our ad was circulated to warn or remind people about certain unwanted behaviors