UNTOUCHED RIVERSIDE

TitleUNTOUCHED RIVERSIDE
BrandJEEP - PT DAS MOTOR INDONESIA
Product / ServiceJEEP
CategoryA03. Durable Consumer Goods including Automotive
EntrantFLOCK Jakarta, INDONESIA
Idea Creation FLOCK Jakarta, INDONESIA

Credits

Name Company Position
Erwin Santoso Flock Creative Network Chief Creative Officer
Chandra Suteja Flock Creative Network Creative Group Head
Vergian Vergian Flock Creative Network Art Director
Alif Firdaus Flock Creative Network Art Director
Reza Fitriano Flock Creative Network Chief Business Officer
Rifky Salim Sanad Flock Creative Network Account Director
Willy Widjaja Flock Creative Network Account Manager
Nishfi Intishar Flock Creative Network Junior Account Executive
Arati Naradhyani Flock Creative Network Producer
Andy Mirza Flock Creative Network Producer
Clarissa Peddy Clarissa Peddy Photography Photographer
Adrianka Anka Tanda Seru Detailed Imaging Digital artist

Cultural / Context information for the jury

These days, people spend too much time tied to a screen. Jeep as a brand that represents values like freedom and curiosity, wanted to inspire people to go outdoor again and discover the beauty and wildness of the off-road. The key visuals took the well-known outdoor landscapes from movie production logos and transformed it into off-road playgrounds for Jeep Gladiator. Inviting people to have fun out there safely.