| Title | ONE RACE |
| Brand | JAPAN SPORT COUNCIL |
| Product / Service | NEW JAPAN NATIONAL STADIUM |
| Category | F07. Corporate Purpose & Social Responsibility |
| Entrant | DENTSU INC. Tokyo, JAPAN |
| Idea Creation | DENTSU INC. Tokyo, JAPAN |
| PR | DENTSU INC. Tokyo, JAPAN |
| PR 2 | DENTSU PUBLIC RELATIONS INC. Tokyo, JAPAN |
| Production | DENTSU LIVE INC. Tokyo, JAPAN |
| Production 2 | DENTSU CREATIVE X INC. Tokyo, JAPAN |
| Production 3 | P.I.C.S Tokyo, JAPAN |
| Production 4 | PAN. Tokyo, JAPAN |
| Production 5 | AIRCORD Tokyo, JAPAN |
| Additional Company | NIPPON TELEGRAPH AND TELEPHONE CORPORATION Tokyo, JAPAN |
| Additional Company 2 | JAPAN ASSOCIATION OF ATHLETICS FEDERATIONS Tokyo, JAPAN |
| Additional Company 3 | JAPAN PARA ATHLETICS Tokyo, JAPAN |
| Name | Company | Position |
|---|---|---|
| Yuya Furukawa | DENTSU INC. | Executive Creative Director |
| Kaoru Sugano | DENTSU INC. | Creative Director |
| Kota Tohata | Kota Tohata | Creative Director |
| Tetsuya Tsukamoto | DENTSU INC. | Art Director |
| Hirokazu Ueda | DENTSU INC. | Copywriter |
| Kana Koyama | DENTSU INC. | Copywriter |
| Atsushi Otaki | DENTSU INC. | Creative Planner / Creative Technologist |
| Kyoko Yonezawa | DENTSU INC. | Creative Technologist |
| Kohei Ai | DENTSU INC. | Producer |
| Eiji Akamatsu | DENTSU INC. | Producer |
| Kota Yabana | DENTSU INC. | Producer |
| Nao Ihara | DENTSU INC. | Producer |
| Shigeki Oi | DENTSU INC. | Adviser |
| Masanao Nakano | DENTSU INC. | Adviser |
| Atsushi Itaya | DENTSU INC. | Adviser |
| Yoshiyuki Kitazawa | DENTSU INC. | Adviser |
| Masanori Araki | DENTSU INC. | Adviser |
| Maki Tonobori | DENTSU INC. | Adviser |
| Madoka Yagi | DENTSU INC. | Adviser |
| Hiroki Gedo | DENTSU LIVE INC. | Chief Producer |
| Shotaro Tsuruoka | DENTSU LIVE INC. | Producer |
| Iku Miura | DENTSU LIVE INC. | Producer |
| Munehisa Matsunaga | DENTSU LIVE INC. | Props Director |
| Syun Aoki | DENTSU LIVE INC. | Floor chief Director |
| Shinya Harada | DENTSU LIVE INC. | Floor chief Director |
| Hideaki Suzuki | DENTSU LIVE INC. | Floor chief Director |
| Ryo Nagasawa | DENTSU TEC INC. | Chief Producer |
| Ayako Hiramoto | DENTSU TEC INC. | Producer |
| Yuji Yoshida | DENTSU TEC INC. | Producer |
| Maho Takada | DENTSU TEC INC. | Producer |
| Masafumi Fujioka | DENTSU CREATIVE X INC. | Producer |
| Ryotaro Omori | DENTSU CREATIVE X INC. | Production Manager |
| Hidemi Saito | Production Manager | DENTSU CREATIVE X INC. |
| Akira Segawa | DENTSU CREATIVE X INC. | Production Manager |
| Kohei Suzuki | DENTSU CREATIVE X INC. | Production Manager |
| Mitsuo Tokunaga | DENTSU CREATIVE X INC. | Production Manager |
| Wataru Kitamoto | DENTSU CREATIVE X INC. | Production Manager |
| Yasuhiko Nishimura | DENTSU CREATIVE X INC. | Technical Director |
| Shuto Hashiura | DENTSU CREATIVE X INC. | Director |
| Takahiko Kajima | P.I.C.S. Co., Ltd. | Producer |
| Ryo Ikeda | P.I.C.S. Co., Ltd. | Producer |
| Shuhei Harada | P.I.C.S. Co., Ltd. | Production Manager |
| Nao Matsutake | P.I.C.S. Co., Ltd. | Production Manager |
| Haruka Tanji | P.I.C.S. Co., Ltd. | Production Manager |
| Kenta Koide | P.I.C.S. Co., Ltd. | Production Manager |
| Hiroyuki Hori | PAN Co., Ltd. | Technical Director |
| Akira Hayasaka | PAN Co., Ltd. | Lead Programmer |
| Taesu Yuma | PAN Co., Ltd. | Programmer |
| Ayumu Nagamatsu | PAN Co., Ltd. | Programmer |
| Yuko Okuda | PAN Co., Ltd. | Asistant |
| Toshiyuki Hashimoto | aircord | Technical Producer |
| Osamu Iwasaki | aircord | Technical Director |
| Keitaro Irisuna | aircord | Design Engineer |
| Masaki Kubota | aircord | Hardware Designer |
| Motoyo Ochiai | aircord | Project Manager |
| Sana Yamaguchi | aircord | Assistant (LA) |
| Kazuaki Seki | koe inc. | Director |
| Yuta Echigo | STURGEON | Cameraman |
| Ryo Ichikawa | koe inc. | Cameraman |
| Takayuki shida | Freelance | Cameraman |
| Hiroyuki Yabe | Freelance | Cameraman |
| Kenichi Murase | Freelance | Cameraman |
| Yusuke Oki | Freelance | Cameraman |
| Tetsuya Kogure | Freelance | Cameraman |
| Ken Katsuno | FINDERS | Cameraman |
| Kei Fujita | Freelance | Cameraman |
| Takahiro Nagumo | Freelance | Camera Assistant |
| Kota Watanuki | Freelance | Camera Assistant |
| Erika Shimizu | Freelance | Camera Assistant |
| Shinsaku Kamimura | Freelance | Camera Assistant |
| Soma Hirao | Freelance | Camera Assistant |
| Yasuaki Fujinami | Freelance | Camera Assistant |
| Hiroshi Matsumura | Freelance | Camera Assistant |
| Sho Sato | Progressive | Camera Assistant |
| Yukimasa Nagashima | Freelance | Camera Assistant |
| Naoya Suzuki | Freelance | Making Cameraman |
| Kengo Kawatsura | Freelance | Making Cameraman |
| Kaita Otome | Freelance | Making Cameraman |
| Taito Oyama | Progressive | DIT |
| Masaki Hashimoto | Progressive | DIT |
| Kazuya Murakami | Progressive | DIT Assistant |
| Daisuke Sugawara | Pointed corner Industries.LLC | Offline editor |
| Sho Aiuchi | McRAY | Online editor |
| Kiyoshi Shimomura | McRAY | Online editor Assistant |
| Yuma Karasawa | McRAY | Colorist |
| Ryosuke Taniguchi | Ongakushitsu Inc. | Music Producer |
| Akihito Narita | ONPa | Sound Effects |
| Hisashi Kumagaya | Step | Sound Designer |
| Masami Uchida | Step | Sound Designer |
| Osamu Kobayashi | McRAY | Mixer |
| Yasunori Suzuki | McRAY | Mixer Assistant |
| Kazuya Ogata | gosaydo | Narration |
| Kanna - | aksent | Narration |
| Junko Nakamura | DENTSU SPORTS PARTNERS INC. | General Manager |
| Ayumi Kurita | DENTSU SPORTS PARTNERS INC. | Producer |
| Ayako Yano | DENTSU SPORTS PARTNERS INC. | Producer |
| Sunyon Kan | DENTSU SPORTS PARTNERS INC. | Director |
| Naoya Fujimura | DENTSU SPORTS PARTNERS INC. | Producer |
| Sorachi Kasho | DENTSU SPORTS PARTNERS INC. | Assistant Director |
| Maki Nakano | DENTSU SPORTS PARTNERS INC. | Producer |
| Masanori Kobayashi | DENTSU SPORTS PARTNERS INC. | Producer |
| Miki Ogawa | triforce co.,ltd. | Cameraman |
| Naohito Maeda | Freelance | Camera Assistant |
| Tomoki Furukawa | KOKIHIFUMI | Camera Assistant |
| Genki Ando | Freelance | Camera Assistant |
| Shiho Miyazaki | Freelance | Camera Assistant |
| Satoshi Igarashi | Freelance | DIT |
| Tsunanobu Yamamoto | Chapters Film inc. | DIT Assistant |
| Kazuhiko Takahashi | ENDLESS | DIT Assistant |
| Fumihiko Kamemura | Logoscope Ltd. | Cameraman |
| Yosuke Kumai | Freelance | Camera Assistant |
| Akira Iio | 1inc. | CG Producer |
| Kazuki Kuroiwa | 1inc. | CG Director |
| Toshihiko Sakata | +Ring | CG Producer |
| Yu Onishi | +Ring | CG Director |
| Ryohei Takanashi | acube | Photographer |
| Kazuaki Koyama | acube | Photographer |
| Yu Suzuki | acube | Photographer |
| Atsuhiro Shirahata | Freelance | Photographer |
| Kazuyoshi Miyauchi | Freelance | Photographer |
| Yu Inohara | Freelance | Photographer |
| Nobuyuki Enishi | Freelance | Photographer |
| Yuya Mizoguchi | Freelance | Photographer |
| Shunsuke Imai | Freelance | Photographer |
| Atsushi Hirano | Freelance | Photographer |
| Takuya Tsugane | amana digital imaging | Retocher |
| Shoichiro Minohara | ADBRAIN Inc. | Designer |
| Nobuaki Kubota | ADBRAIN Inc. | Designer |
| Akari Nagata | ADBRAIN Inc. | Designer |
| Mitsuaki Kawashima | ADBRAIN Inc. | Producer |
| Shingo Kinoshita | Nippon Telegraph and Telephone Corporation | Network R&D Director |
| Souichirou Usui | Nippon Telegraph and Telephone Corporation | Network R&D Producer |
| Satoshi Sakuma | Nippon Telegraph and Telephone Corporation | Network R&D Producer |
| Tomoyuki Hayasaka | Nippon Telegraph and Telephone Corporation | Network R&D Producer |
| Takashi Miyatake | Nippon Telegraph and Telephone Corporation | Network R&D Producer |
| Yasutaka Saiga | NTT Communications | Network Marketing General Manager |
| Taizo Oosumi | NTT Communications | Network Marketing General Manager |
| Masaki Yonago | NTT Communications | Network Marketing Senior Manager |
| Midori Umada | NTT Communications | Network Marketing Manager |
| Hikaru Sakamoto | NTT Worldwide Telecommunications | Network Produce Senior Manager |
| Mai Kijima | NTT Worldwide Telecommunications | Network Produce Manager |
| Yusuke Imamura | NTT Worldwide Telecommunications | Network Produce Manager |
| Hideaki Akabori | NTT Communications | Network System General Manager |
| Michiko Ando | NTT Communications | Network System Engineer |
| Hideo Yanagisawa | NTT Communications | Network System Engineer |
| Takeshi Torigoe | NTT Communications | Network System Engineer |
| Akira Ono | NTT TechnoCross Corporation | MMT Engineer |
| Shinichiro Ueno | NTT TechnoCross Corporation | MMT Engineer |
| Yuki Kobayashi | NTT TechnoCross Corporation | MMT Engineer |
| Akira Kurosaka | NTT TechnoCross Corporation | MMT Engineer |
| Yuma Mizutani | NTT TechnoCross Corporation | MMT Engineer |
| Ryo Fukutani | AT Linkage Inc. | Producer |
| Yuki Tsujimura | AT Linkage Inc. | Project Manager |
| Tsukasa Ishii | AT Linkage Inc. | Technical Director |
| Akane Yamamoto | AT Linkage Inc. | Project Manager |
| Imao Kagawa | JIMA Co.,Ltd. | Director |
| Tadashi Ooyagi | YAGI PRO Co.,Ltd. | Director |
| Satomi Nara | YAGI PRO Co.,Ltd. | Time Keeper |
| Kae Imura | YAGI PRO Co.,Ltd. | Time Keeper |
| Junya Yoshimura | HikariGraph, inc. | Technical Coordinator |
| Akira Kamikura | Upright Inc. | System Engineer |
| Yusei Yamanaka | Freelance | System Engineer |
| Masanori Obayashi | Funaffect Inc. | Network Engineer |
| Masato Matsubara | IPIX Inc. | Graphics Designer |
| Hajime Kayama | Tisman Service Co., Ltd. | EVS Operator |
| Masakazu Shibasaki | SKY Perfect Broadcasting Corporation | Technical Coordinator |
| Ayumi Tsuchiya | SKY Perfect Broadcasting Corporation | Technical Coordinator |
| Youichi Kitamura | SKY Perfect Broadcasting Corporation | Video Engineer |
| Hiroshi Gunji | SKY Perfect Broadcasting Corporation | Video Engineer |
| Nariaki Maeda | SKY Perfect Broadcasting Corporation | Video Engineer |
| Katsutaka Hirako | SKY Perfect Broadcasting Corporation | Video Engineer |
| Kazuaki Ota | International Creative Co., Ltd. | Vision Video Operator |
| Gou Funada | International Creative Co., Ltd. | Vision Video Operator |
| Hiroaki Muramatsu | International Creative Co., Ltd. | Vision Video Operator |
| Toshiaki Shimizu | Chiyoda Video Co., Ltd. | Technical Producer |
| Hiroki Abe | Chiyoda Video Co., Ltd. | Technical Director |
| Kouhei Matsuura | Chiyoda Video Co., Ltd. | Video Engineer |
| Youhei Endo | Chiyoda Video Co., Ltd. | Video Switcher Operator |
| Hitoshi Hatori | Chiyoda Video Co., Ltd. | Audio Engineer |
| Shunsuke Saiki | MATSUDA TRADING CO.,LTD | Comms Engineer |
| Masato Hayano | CAMing Co., Ltd. | Comms Engineer |
| Manabu Nakamura | Rikei Corporation | RF Engineer |
| Jin Nakamura | IKAROS Co., Ltd. | Broadcast Director (LA) |
| Akihiro Ibe | TRI Link Vision Ltd. Co. | Technical Director (LA) |
| Isamu Tajiri | Tech-Knots Corporation | Technical Operator (LA) |
| Atsushi Watanabe | NTV International Corporation | Technical Coordinator (LA) |
| Hirotaka Totsu | AT Linkage Inc. | Project Manager (Paris) |
| Mitsuyasu Fukumoto | FLOWER COMPANY INC. | Broadcast Director (Paris) |
| Takumi Ikeda | Takumi Onkyo | Technical Director (Paris) |
| Junya Jitsukawa | Global Photo Associates, Inc. | Technical Coordinator (Paris) |
| Akihito Igarashi | T2Creative | Stage Manager(National Stadium) |
| Yuki Okumura | T2Creative | Stage Assistant Manager(National Stadium) |
| Kenji Takashima | BARREL Inc. | Stage Manager(Paris) |
| Ryo Kubouchi | Q-nine Inc. | Stage Manager(LA) |
| Hiromichi Udono | SP RING TOKYO | Production Manager |
| Kenji SENOO | AROUND | Production Director |
| Fumio Hagiwara | HIBINO | Visual System Engineer |
| Koji Maehata | HIBINO | Visual System Engineer |
| Hisaya Osakabe | Komaden | Visual System[Handy Vision] Engineer |
| Koji Amemiya | Komaden | Visual System[Handy Vision] Engineer |
| Yusuke Nakagawa | Komaden | Visual System[Handy Vision] Engineer |
| Masashi Takemiya | Shimizu Octo, Inc. | Props Manager |
| Shunji Yamanaka | LEADING EDGE DESIGN | Disign Engineer (Medal) |
| Mitsuru Muramatsu | LEADING EDGE DESIGN | Disign Engineer (Medal) |
| Kyoko Akane | LEADING EDGE DESIGN | Manager (Medal) |
| Shinya Abe | Seibidou | Production Director(Medal) |
| Tomoaki Kaneshige | Toppan Printing | Production Director(Medal strap/Number Cloth) |
| Daisuke Yamamoto | Toppan Printing | Production Director(Medal strap/Number Cloth) |
| Grace Kawahara | Mt.MELVIL | Producer (Paris Shoot) |
| Miki Murata | Mt.MELVIL | Producer (Los Angeles Shoot) |
| Sandrine Schumacher | Hexagon Films | Line Producer (Paris Shoot) |
| Anthony Saoudi | Hexagon Films | Production Manager (Paris Shoot) |
| Ayumi Kitahara | Freelance | Producer (Los Angeles Shoot) |
| Hisao Uose | Vision Bridge, LLC. | Network Planner |
| Shingo Obara | Japan Association of Athletics Federations | Adviser |
| Eichi Yoshizawa | Japan Association of Athletics Federations | Adviser |
| Tatsunosuke Uruchida | Japan Association of Athletics Federations | Adviser |
| Yume Ishida | Japan Association of Athletics Federations | Adviser |
| Takahiro Watanabe | Watataka Corporation | Adviser |
| Toshihito Mitsui | Japan Para Athletics | Chairman |
| Tatsuru Ibusuki | Japan Para Athletics | Adviser |
| Koki Shimoinaba | Japan Para Athletics | Adviser |
| Tetsuya Koyama | Japan Para Athletics | Adviser |
| Yasuhiro Harada | Japan Para Athletics | Adviser |
| Katsuo Asada | Japan Para Athletics | Adviser |
| Daiki Takano | Japan Para Athletics | Adviser |
| Shunsuke Nambu | Qoncept | Tracking System Engineer |
| Kenichi Hayashi | Qoncept | Tracking System Director |
The purpose of the brand is to make a positive impact on the world with the power of sports. The opening event of the new Japan National Stadium has decided to set a new standard for sports. Through the new sport we invented, we aimed to create a society regardless of gender, disability, or nationality. We decided to hold one that embodies the influence of sports in uniting humanity as one.