| Title | CHIMPANIC |
| Brand | JANE GOODALL INSTITUTE |
| Product / Service | CHIMPANZEE CONSERVATION |
| Category | B07. Not-for-profit / Charity / Government |
| Entrant | HAVAS HONG KONG, HONG KONG |
| Idea Creation | HAVAS HONG KONG, HONG KONG |
| Production | HAVAS HONG KONG, HONG KONG |
| Name | Company | Position |
|---|---|---|
| Kenneth Tung | Havas Hong Kong | Executive Creative Director |
| Meshiria Chan | Havas Hong Kong | Associate Creative Director |
| David Tam | Havas Hong Kong | Senior Copywriter |
| David Tam | Havas Hong Kong | Senior Copywriter |
| Alexander Chan | Havas Hong Kong | Art Director |
| Ricky Lam | Havas Hong Kong | Managing Director |
| Annabella Li | Havas Hong Kong | Digital Account Director |
| Edel Rodriguez | Edel Rodriguez LLC | Illustrator |
Tick-tock. Time is running out for the chimpanzee. Chimpanzee populations have declined by 80% in the last 25 years and will continue to decline by an additional 80% in the next 30-40 years. Chimpanzees have already disappeared from 4 African countries, and are nearing extinction in many others. Working with world-renowned artist, Edel Rodriguez, we created a powerful image that illustrates the urgency of the problem.
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