RESTLESS NEPHEW

Bronze Spike Campaign
TitleRESTLESS NEPHEW
BrandMCDONALD'S INDONESIA - PT REKSO NASIONAL FOOD
Product / ServiceHAPPY MEAL
CategoryB04. Travel, Leisure, Retail, Restaurants & Fast Food Chains
3 of 3 Campaign
EntrantFLOCK Jakarta, INDONESIA
Idea Creation FLOCK Jakarta, INDONESIA

Credits

Name Company Position
Erwin Santoso Flock Creative Network Chief Creative Officer
Chandra Suteja Flock Creative Network Creative Group Head
Vergian Vergian Flock Creative Network Art Director
Reza Fitriano Flock Creative Network Chief Business Officer
Erlangga Putra Flock Creative Network Associate Account Director
Sylvia Desianty Flock Creative Network Senior Account Executive
Arati Naradhyani Flock Creative Network Producer
Andy Mirza Flock Creative Network Producer
Clarissa Peddy Clarissa Peddy Photography Photographer
Adrianka Anka Tanda Seru Detailed Imaging Digital artist

Cultural / Context information for the jury

To celebrate the 40th anniversary of the McDonald's Happy Meal, we captured emotional relationship between the iconic Happy Meal and kids. As we know, kids have so much energy that make them never get tired to move so much. But it's the bright red box with its golden handles that always manages to draw their attention, making them stop moving. Focus only on the red box of Happy Meal, enjoy the delicious meals inside and forget anything else.

Is your billboard / poster larger or smaller than a 6 sheet poster (1200 x 1800mm)?

Yes